Ford V-8 for 1937 Offers Two V-Type Engines
Ford announces two V-type engines for 1937, the 80-horsepower version delivering quick acceleration and unusually low fuel use, and the 60-horsepower option available in five body styles. The V-8 maintains smoothness and quiet operation to 70 mph, with high mileage that sets a new economy standard for modern cars.
New Design Introduced for Modern Streamlined Car
A new design features a wide rounded car with a low center of gravity and flowing curves. Distinctive front end with recessed headlamps, back hinged lid-type hood, all steel top sweeping from windshield, tailored interiors, and a slanting V windshield across closed body types.
All-Steel Body Boosts 1937 Ford Safety and Strength
The 1937 Ford uses an all steel frame and body with welded construction forming a single steel unit. It features safety glass in the windshield and all windows at no extra charge, emphasizing enhanced protection over wood-based designs.
MENTIONED IN THIS ARTICLE
Ford
Ford Brakes Offer Dependable, Soft Pedal Action
The Easy-Action braking system promises dependable performance and a soft pedal feel. Ford's new brakes use cable and conduit control with self energizing momentum to aid braking. Tests show about one third less pedal pressure needed to stop the car.
MENTIONED IN THIS ARTICLE
Ford
Comfort in 1937 Ford V-8 Promises Spacious Ride
The 1937 Ford V-8 is described as a big roomy car with extra space for passengers and luggage. A modern V-type engine, Center-Poise Ride, smoother long-tapering springs, and new pressure lubrication enhance comfort. Large luggage space, wide seats, large tires, and low center of gravity contribute to a smoother ride.
Ford Dealer for 21 Years Promotes Quiet Interiors
Lexington Mississippi motor dealer Barr-Gwin Co. invites customers to ask for a demonstration and hear the new quiet ride. See the new interiors and take advantage of a low price during a long-standing local sales push.
MENTIONED IN THIS ARTICLE
Lexington
Miss
City-Wide Paving Plans Move Forward at Special Meeting
The Board of Aldermen held a special meeting Tuesday to pursue a city paving program funded through the PWA. Property owners would pay about two thirds of the cost, with the city covering roughly one third. Storm and intersection costs were discussed, with a possible 45 percent share to the PWA and a total expense estimate yet to be finalized. Residents may opt out if they do not want paving on their streets.
MENTIONED IN THIS ARTICLE
Board of Aldermna
PWA
Iun
Williams Plans Hog Shipment for December 19
Williams announces a scheduled shipment of hogs on December 19. The agent confirms intent to sell hogs to the United States and notifies that the animals are ready for handling and transfer.
MENTIONED IN THIS ARTICLE
Williams
New Policy Offered For Entire Family
The Mutual Insurance Co of Jackson and Louisville offers a family policy at a small daily cost. It promises to cover doctor bills medicine and hospital expenses. Full details appear in this issue’s advertising message.
MENTIONED IN THIS ARTICLE
The
Mutual Insurance Co
Jackson
Louisville
Maud Rayner's Stores Fetes Annual Christmas Sale
Maud Rayner's Stores in Lexington and Tehu la begin a Christmas sale from December 11 through December 24 offering high grade merchandise at money saving prices. The event draws a large public with anticipated gift selections and notable stock clearances.
MENTIONED IN THIS ARTICLE
Maud Rayner’s
Maud Rayner's
Lexington
Tehula
Mud Rayner's
Post Office Building Taking Shape In Lexington
Construction of the federal post office in Lexington advances rapidly with concrete foundation work near complete and steel framework to begin. Superintendent W Roberts and government construction engineer R C Schacher oversee plans as masonry progresses and buff brick colors define the main building amid weather delays.
MENTIONED IN THIS ARTICLE
Federal Post Office
Lexington
W. Roberts
Algeron Blair
R. C. Schacher
Big Sweet Potatoes Wanted By Advertiser
The Advertiser seeks large Holmes county sweet potatoes 4 pounds or more for a shipment to Chicago. Grover Wardell from Bowling Green brought in two potatoes weighing about 5 and 6 pounds. Eris Truitt promises more, including one over 11 pounds.
MENTIONED IN THIS ARTICLE
Holmes County
Grover Wardell
Bowling Green
Waddell
Eris Truitt
Phillips Jay
Minvis Central Railroad
Chicago
Jay
Holmes
Work On Court House Change Starts Feb 1
The Board of Supervisors met in regular session and awarded a contract to N P Drennan for coal house toilets and related work at the court house yard for 4868 dollars. Construction will begin February 1, 1987 to avoid tax collection disruption in the sheriff's office.
MENTIONED IN THIS ARTICLE
N. P. Drennan
Applebaum's Dissolving Business Sale Underway
Applebaum's dissolving sale begins Friday in Lexington with a complete stock for the entire family. Dry goods suits and other items are offered at discounted prices as the long serving firm winds down its operations due to health issues and finance.
MENTIONED IN THIS ARTICLE
Applebaum
Lexington
Final Debate Planned At Jr College Dec 11
Final debate events planned for December 11 at Holues Junior College on campus. Semifinals and finals will decide winning teams from participating colleges. Breoh i darken Wednesday morning details indicate hosts and participants for the event.
MENTIONED IN THIS ARTICLE
Jr College
Conisshinat Breoh i
Tipi Tanige
Holues
Local Merchants Ready For Christmas In Lexington
Local merchants announce full Christmas stocks and varied gift selections. Old Santa preps his reindeer for the annual visit as shoppers are urged to inspect ready merchandise. The Advertiser suggests planning a home shop and making a gift list for timely purchases.
MENTIONED IN THIS ARTICLE
Santa
Lexington
Yuletide
Classifieds On Page 12 See Latest Information
Classified ads discuss selling goods and services and note recent growth in readership. It mentions upcoming matches in Triangle events with Poplarville and Sudmit teams, Holpses and Clarke, and a Friday finals night at 7:00 in the Junior College auditorium.
MENTIONED IN THIS ARTICLE
Ton
Miss
Poplar Ville
Heginning
Popharville
Sudmit
Holpses
Clarke
Tes
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Barr-Gwin CO
Shafer
Runson
Waltham Watches
Williams Houbigant
Mennen
Coly's
Woodbury’s
Waltham
Coty
Houbistant
Paris
Hudnut
Kodaxs
Fostoria Glass
Peoples Drug Store
Williams & Johnson
Prop
Mississ
Tome
Phone 270
Patterson
Iceberg
Hershey
Pillsbury’s
OMEGA
Libby
Pride of
Illinois
Texas
Florida
Meat Department
K. C
Court House
Ras Stan
Aladdin
the Fincher Co
Mississippi