Advertising reforms for stronger merchandising strategies
Schneller argues for improved advertising applications and responsibility in marketing in a talk about a new era of selling. Iowa figures show rising defense production and income growth, with experts noting self service trends, research use in planning ads, and collaboration between business and government to share industry information.
MENTIONED IN THIS ARTICLE
K.C. Titus
Tidy House Products
Shenandoah
Iowa
Titus
Guy E. Wyatt
U. S. Department of Commerce
Wyatt
Census Bureau
Korea
C. Woody Thompson
University
Bureau of Business and Economic Research
William A. Knoke
Department of Marketing
James E. Moyer
Moyer
Wendell
Graduate Student Appointed Editor of Daily Iowan
Dave Peterson, Cedar Rapids graduate student, was appointed editor of the Daily Iowan by the Student Board of Publications Inc on Oct 20. He succeeds James Foster who resigned to enter the armed services. Peterson had served as assistant city editor and acting city editor prior to the appointment.
MENTIONED IN THIS ARTICLE
Dave Peterson
Cedar Rapids
Daily Iowan
State University of Iowa
Student Board of Publications, Inc
James Foster
Y Wollman
Armed Services
Peterson
Wire Editors Discuss Press Differences At Iowa Meeting
The Iowa Associated Press Telegraph Editors association met October 3 and 4 at the State University of Iowa school of journalism in Iowa City. Professors and students, including Prof. William E. Porter, discussed differences between Italian and American press and training versus field practice.
MENTIONED IN THIS ARTICLE
Daily Report
Associated Press
Iowa Associated Press Telegraph
Iowa Center For Continuation Study
Iowa City
State University of Towa School of Journalism
Einer Nelson
Ottumwa Courier
Charles D. Anderson
Towa City
Des Moines
Burke Gillespie
Council Bluffs
Joe Meyer
C.E. Barnum
Meyer
School of Journalism
Barnum
Jefferson Hotel
Telegraph
William E. Porter
Porter
Italy
University_of
Rome
State University of Iowa School of Journalism
Iowa AP editors appoint committees to study report
The Iowa Associated Press Managing Editors group named William Monaghan as study committee chairman with Robert Buckley as the other editor member. A third telegraph editors member will be chosen later. Walter Russell became state AP chairman, succeeding Paul Bumbarger. The 1954 AP Newsphoto contest committee includes Deemer Lee as chairman and others. Tape greetings from Gammack Bunson and Barnard were played at the Jefferson hotel banquet.
MENTIONED IN THIS ARTICLE
William Monaghan
Perry
Robert Buckley
Marshalltown Times - Republican
Telegraph
Monaghan
Charles L. Kelley
Creston News Advertiser
Walter Russell
Muscatine Journal
New State AP
Paul Bumbarger
Charles City Press
Kelley
Russell
Iowa
AP Newsphoto
Deemer Lee
Estherville
Harry Slichter
Dubuque
Phil Gurney
Newton
E. A. Streit
Clinton
C.W. McLaury
Burlington
Clarence Johnston
Ottumwa
Jefferson Hotel
Gordon Gammack
Des Moines Register
Tribune
Bob Bunson
Tokyo
Japan
Bill Barnard
University Newsroom Roles Update for Journalism Students
A group of upperclass journalism students take on leadership roles at the Iowan University newsroom. Paullina, a senior, is approved as managing editor succeeding Joe Meyer, who joins the information service staff. Ben Bankson, a Sioux City senior, remains city editor. Charles Goeldner from Earlham serves as business manager. Peter Son, a World War II veteran and former first lieutenant in psychological warfare, contributes to the staff while studying for an M A in journalism. Verdis Fiddelke is also mentioned in relation to the department.
MENTIONED IN THIS ARTICLE
Peterson
Supreme Headquarters, Allied Expeditionary Forces
England
France
Verdis
Paullina
Joe Meyer
Iowan City
Information Service
Ben Bankson
Sioux City
Charles Goeldner
Earlham
The
Iowan
Also Mentioned on This Page
Schneller
Lexington
Bureau of Advertising
American
Publishers’ Association
Advertising Research Foundation
Des Moines Sunday Register
Paul Desenberg
Mr. Pleasant
Extree
Neil Wikel
Mt. Pleasant
George Haloupek
Blairstown
Robert Burrows, Jr
Belle Plaine
Wire Editors
Iowa Associated Press
Sf State University of Iowa Center For Continuation Study
SUI
Ludlow
Iowa Press Association
Tiewa City