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Newspaper
Independent
Location
Long Beach, California, United States of America
Date
Oct 25, 1975
Page
20
Hollywood reports that the soap Mary Hartman bypassed network resistance by marketing to local TV stations in the fourth market place. Executives pursued direct station buy ins and secured enough interest to launch the show despite a broader network blacklist.
A dense TV schedule fragment lists morning to late night programs across channels with titles from cartoons to dramas. It notes a failed development path for Mary Hartman and broader network decisions influencing show purchases and syndication strategy.
TV listings show VIE TODAY at 10 30 a m on channel 7 features the USC Trojans vs Notre Dame. Alternatives at 11 30 a m on channel 11 offer a teen drama themed game show. CBS Sports Spectacular at 4 30 p m on channel 2 covers Pan American Games.
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