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Newspaper
Independent
Location
Long Beach, California, United States of America
Date
Oct 17, 1973
Page
9
In a late 1974 Presstelegram note Leon Seash laments lack of respect, calling youth culture a bane for an advertising executive. The fragment hints at a broader discussion on aging professionals facing comparisons to teenagers and evolving social dynamics.
Lois details a shifting ad world where truth in advertising empowers women aging in society. She cites a bold slogan about aging with vitality, notes mixed responses from Women's Lib supporters, and recalls past work like Want him to be more of a man Try being more of a woman. She believes fashion and media spark an emotional revolution.
In Washington DC, Ross Grabel of Wartford Conn used a defender’s established club suit to discard losers. After West led trump to reduce dummy, East could not regain control, allowing Grabel to ruff in hand and discard dummy’s last club, holding the defense to no tricks and making the doubled contract.
An aging woman worries about looking older when seeking stimulating work. The ad promotes Oil of Olay beauty lotion as quick‑penetrating non greasy moisture to soften skin, retain moisture, and reduce aging lines, suggesting price per day and a call to action to use the product.
Mrs. David Sloan was chosen chairman of Long Beach Junior Programs with a slate of officers including Mrs. Donald Walker and Mrs. Hans Kolster. The group, affiliated with California Junior Programs, opens its season October 27 with Just So Stories. USC sorority mothers club elects Mrs. Phillip Bailey as president. Orbit Club elects Nora Tolby president at 6380 KF Fourth St, succeeding Joseph Macleau. other members include Bob Bundy and Harriet Hays.
Los Alamitos General Hospital invites women aged 21 or older from Los Alamitos and nearby areas to join. Prospective members are interviewed by the membership chairman and undergo a training period before orientation to the auxiliary. Information is available from Mrs Newton Patchen.
The Inbal Dancers of Israel, 40 performers, present a program of pageantry music song and dance rooted in Yemenite folklore. Performances are Friday and Saturday at 8 30 p m Royce Hall UCLA and Sunday at 8 15 p m Occi dental College.
Free admission Highway event options. Adela Rogers St Johns discusses The Honeycomb at Chirk Stadium Auditorium Hermosa Beach on Friday 8 p.m. Southwest Manuscripters Club hosts An Evening with Adela. Lomita Jewish Youth House offers a six week Creative Encounter series for teens led by Annette Samit Carl Chertock and David Schonwald. Zeta Alpha of Beta Sigma Phi hosts Casino Night benefiting Stanford Kidney Research and Cystic Fibrosis at Dominguez Hills. Edgewater Hyatt shows home organ exhibit and two paid concerts with ARP synth adventures supporting Pavilia Hospital Long Beach. Proceeds fund organ purchase and hospital projects.
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