Vocal Minority At ABC-TV Defends Programming Demographics
ABC TV president James E. Duffy told network affiliates that critics misrepresent the medium as a vocal minority. He cited Life and Lamb magazines and demographic targeting, describing it as an audience based approach to age income and education to guide programming.
MENTIONED IN THIS ARTICLE
Ames E. Duffy
Abc-Tv
Life
Lamb
Duffy
NBC
CBS
KFWB Wins Gabriel Award for Editorial Series
KFWB Los Angeles won the Catholic Broadcasters Association Gabriel Award for its editorial series Ignorance and the law. The award was presented in New Orleans, highlighting content aimed at targeted groups. The piece discusses the shift from demographics to psychographics in audience research and program planning for TV.
MENTIONED IN THIS ARTICLE
KFWB
Los Angeles
Catholic Broadcasters Gabriel
Catholic Broadcasters Association of America
New Orleans
Station listings and classic TV schedule montage
A dense archival TV guide fragment lists channels and programs across multiple stations. It covers noon to late evening with serials, game shows, news, films, and children’s fare, naming programs and stars like Gomer Pyle USMC, Dark Shadows, The Beverly Hillbillies, Jeopardy, Batman, Star Trek, The Flintstones, and Sesame Street among others.
MENTIONED IN THIS ARTICLE
Gomer Pyle
USMC
Kennedy
Highway Patrol
Beverly Hillbillies
Clayton
Geraldine Fitzgerald II
Carole Lombard
Cary Grant
Kay Francis
Andy Griffith
Tom Neal
Silver Coast
Cortez
Art Fleming
Montgomery
Bob Grant
Market Observer
Douglas Edwards
Mr. Magoo
M. Thomas Ti
of Israel
Sesame Street
Usho
Floyd Kalber
NOOD
Steve Dunne
Stephanie Edwards
Mike Roy
Look
George B. Leonard
Linkletter
Benjamin Spock
B. Palmer
Sheriff John
Bul John
Kup
Ser
Barbara Stanwyck
Fred MacMurray
Rosalind Trussell
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Krazy Kat
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Ted Meyers
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Ann Sheridan
Spider Man
Cartona
Lucy Shaw
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the Guiding Light
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Paul Harvey
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Another World
Sowerget
the Friendly Giant
Alex Nervo
van Heflin
Ed Begley
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Stump the Stars
Siukey
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Munsters
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Obsesion
Felix the Cat
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Long Beach Blvd
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