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Independent in Long Beach, California

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Articles on This Page

This newspaper page contains 3 articles. Subscribers can read the full text of each article.

Newspaper

Independent

Location

Long Beach, California, United States of America

Date

May 15, 1970

Page

21

Vocal Minority At ABC-TV Defends Programming Demographics

ABC TV president James E. Duffy told network affiliates that critics misrepresent the medium as a vocal minority. He cited Life and Lamb magazines and demographic targeting, describing it as an audience based approach to age income and education to guide programming.

Ames E. Duffy Abc-Tv Life Lamb Duffy NBC CBS

KFWB Wins Gabriel Award for Editorial Series

KFWB Los Angeles won the Catholic Broadcasters Association Gabriel Award for its editorial series Ignorance and the law. The award was presented in New Orleans, highlighting content aimed at targeted groups. The piece discusses the shift from demographics to psychographics in audience research and program planning for TV.

KFWB Los Angeles Catholic Broadcasters Gabriel Catholic Broadcasters Association of America New Orleans

Station listings and classic TV schedule montage

A dense archival TV guide fragment lists channels and programs across multiple stations. It covers noon to late evening with serials, game shows, news, films, and children’s fare, naming programs and stars like Gomer Pyle USMC, Dark Shadows, The Beverly Hillbillies, Jeopardy, Batman, Star Trek, The Flintstones, and Sesame Street among others.

Gomer Pyle USMC Kennedy Highway Patrol Beverly Hillbillies Clayton Geraldine Fitzgerald II Carole Lombard Cary Grant Kay Francis Andy Griffith Tom Neal Silver Coast Cortez Art Fleming Montgomery Bob Grant Market Observer Douglas Edwards Mr. Magoo M. Thomas Ti of Israel Sesame Street Usho Floyd Kalber NOOD Steve Dunne Stephanie Edwards Mike Roy Look George B. Leonard Linkletter Benjamin Spock B. Palmer Sheriff John Bul John Kup Ser Barbara Stanwyck Fred MacMurray Rosalind Trussell

Also Mentioned on This Page

Tres Abc George Eres Gabriel Award ABC Martin Starger Starger Hollywood Marmaduke Televisionn KNET KHI KCET KNBC KTTV XMEX KTLA KCOP KLXA KABC KWHY KBSC Commodity Joseph Benti Hugh Downs Geoff Ak Suzanne Edwards Bows the Clown Dim Newman Pivanne Krazy Kat Captain Kangaroo Ted Meyers News Gumby Sterling Hayden Ann Sheridan Spider Man Cartona Lucy Shaw Lucille Ball the Guiding Light Bay City Paul Harvey North Atlantic Another World Sowerget the Friendly Giant Alex Nervo van Heflin Ed Begley Everett Sloane Stump the Stars Siukey Bill Bonds Baxter Ward Munsters F. Gwynne Obsesion Felix the Cat Gordon Graham Tom Reddin Batman Adam West Clif Robertson Dina Merrill Reynolds-Smith Kirby Abbott and Costello Gilligan’s Island Misterogers J. Dunphy Huntley & Brinkley Deborah Walley Tommy Kirk Dick van Dyke Wm. Shatner Leonard Nimoy Roger Perry Agueda Teatro de Estrellas the Speed Pteost Bob Abernathy Bryden MacKrell Noticiero Dimera Verdad Stooges KNXT Walter Cronkite Angels L. Ball Office of State Super Intendent of Public Instruction Leo MeElroy Arthur T. Gardner Georgiana Hardy Simplemente Maria Get Smart Ben Adams Barbara Feldon Robert Middleton Victor Sen Yung Smart Kaos Leif Erickson Cameron Mitchell Mark Slade Buck Oakland Athletics Dick Enberg Don Wells Flying Nun Sally Field Nehemiah Tim Conway Joe Flynn Johnnie Edward Ashley Robert Reed Florence Henderson Maureen Mc Cormick Oliver McGowan Mike Marcia Hersele Krishnamurti Lucerita Variety Wrestly Bob Crane Werner Klemperer Edward Knight Hogan Klink Stalag 13 Germany Tony Franciosa Steve Forrest Ron Hayes George Murdock Robert de Qui Jatt Army Mrs. Muir Hope Lange Edward Mulhare Linda Marie Jenson Richard Burton Burtons Big Valley Victoria Kevin O'Connell Beverly de Peralville Dmores Hart Hugh O’brian Pamela Tiffin Karl Malden Robert Brown Bobby Sherman Joan Blondell Mala Powers Alan Vale Ivor Frances Jason San Francisco Jenny Lind Seatle David Susskind Women's Liberation Hoy Natacha Bil Johns Noches Tapatias Bahamas Bracken Carl Betz Dana Wynter Elliott Reid Philbin People Regis Philbin Red Serling Monty Hall Sid Caesar Jackie Joseph Arthur Lewis Aurelia Jarry Dunphy Tom Brokaw Frankenstein Boris Karloff Les Misera Fredric Match Charles Laughton Forsyte Sava Merv Griffin Allen Ginsberg Sam Levenson Karl Grant John Denver Jacqueline Bissett Johnny Carson Joan Rivers Argosy Milton Macklin Boston Bruins Derek Sanderson Tony Kendall Dick Cavett Gore Vidal John Davidson Dick Shawn Seymour Hirsh Miami Con. Ameche Noliciars Broderick Crawford Knbc Nowservice the Late Report Marmaquke Kobe Duc Leetete RADIO KARC KFI Kiev KMPC Oakland KAY Giants Dodgers Long Beach Beverly J. Triplett M.D Arana LA T-Birds New York Howmbers John Hall Ken Willis Denne TOA Sry Aera Sylvanta Edaily Weegratn Pictures Nojve Frau Pictures Titeuil Tuba Factory Long Beach Blvd Long Basch E. Carson Cash & Carry Petrel Orange Ave Dooley’s A.F.T Dooley Harbor Arta Dooley’s Hardware Mart COLT AFC
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