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Unruh Campaign Aims to Beat Reagan in California
In a feature on Jess Unruh’s populist strategy, a debt-light primary campaign against Los Angeles Mayor Sam Yorty is praised as a brilliant gamble. Unruh emphasizes ground work over ads, plans funding for a general election, and threads his background into a message attacking Reagan’s policies and handling of violence and jobs.
MENTIONED IN THIS ARTICLE
Los Angeles
Sam Yorty
U.S
Alan Cranston
Dcalif
Unruh
San Francisco
Joseph Alioto
Jess
Yorty
Manning Post
Reagan
Frank Burns
John van de Kamp
Phil Schott
van de Kamp
Pat Brown
Robert F. Kennedy
Unrail
Fred Dutton
California
Navy
Brown
Afl-Cio
Labor
Lieve
Jess Unruh
Roy Acuff
Bob Wells
Long Beach State College
USC
Assembly
George Murphy