Readers of news and ads shape advertising choices
A collage of excerpts argues readers’ traits drive ad targeting. It notes educated, moneyed readers differ by gender and age in grocery, auto, home, and fashion shopping. It cites Dr. Talbert and Dr Nyman on consumer behavior and dieting cautions from Dr Kreveport.
Lao court sentences Phoumi Nosavan to twenty years in prison
VIENTIANE Laos AP A military court has sentenced former right wing strongman Gen Phoumi Nosavan to 20 years in prison for desertion The five star generals passed the sentence on December 21 Phoumi who now lives in exile in Thailand fled Vientiane after clashes in February 1965 between army units and Ace forces amid alleged coup planning to regain control of the army Also New York AP actor Hal Holbrook and actress Ilona Rossen wed in New York City noted for their Broadway revival connection and Rossen is the daughter of film writer Robert Rossen
MENTIONED IN THIS ARTICLE
Vientiane, Laos
Aaotian
Ian
Phoumi Nosavan
Dsentia
Ngkhla
Thailand
Phoumi
Vientiane
Ace
New York
al Holbrook
Mark Wain
Irol Rossen
York
Supreme Court
Miss Rossen
Robert Rossen
Ilbrook
Ss Rossen
I” ”Ook
Snow Moves On But the Cold Stays
The late December snow storm moved into eastern Canada while cold air covered wide areas from the Midwest to New England. Snow squalls and high winds continued along the eastern Great Lakes to New England, with flurries in the Dakotas Minnesota and northern New England. Temperatures fell below zero in the Midwest and near zero in parts of Iowa and Illinois. Snow totals reached over a foot in some Midwest cities. mountain snow nearly two feet in New England. Rain reduced snow in New England as gale winds reached 95 mph at Blue Hill Observatory near Boston. Snow began in the Far Northwest and shifted to snow in the northern Rockies. Idaho Utah and western Montana saw 1 to 3 inches in six hours. Showers near the Texas Gulf Coast and clear skies across much of the southern half of the nation.
MENTIONED IN THIS ARTICLE
Associated Press
Canada
Midwest
New England
Great Lakes
Dakotas
Minnesota
Maine
New Hampshire
Vermont
Mercury
Wisconsin
Nebraska
Iowa
Illinois
Kansas
Missouri
Southland
Carolinas
Virginia
Georgia
Alabama
Louisiana
Phoenix
Ariz
Boston
Blue Hill Observatory
Rockies
Idaho
Utah
Montana
Texas Gulf Coast
Magician to Make Elephant Disappear on TV
Milbourne Christopher, master magician and co producer, plans to vanish a seven foot elephant on a Garry Moore CBS special. He will stand 14 feet away and fire a pistol to make the elephant behind gates vanish in a puff of smoke on a brightly lit stage.
MENTIONED IN THIS ARTICLE
Henrietta Leith
New York
Milbourne Christopher
Christopher
Houdini
Hippodrome
Students Threaten Jail Over Vietnam Policy Letter
One hundred student leaders from across the country sent an open letter to President Johnson questioning U.S. aims in Vietnam and warning that some may go to jail rather than bear arms. The letter urged de facto restraint, extended a New Year truce, and called for frank negotiations with the Viet Cong.
MENTIONED IN THIS ARTICLE
New York
Johnson
U.S
Vietnam
United States
White House
America
Manhattan
Abby Erdmann
Smith College
Asia
Miss Erdmann
River Bridge Dedicated in Fort Smith Arkansas
Gov. Orval Faubus rode a restored 1934 Auburn across the New C. F. Burns Memorial Bridge over the Arkansas River to dedicate the Interstate 540 span. The $4,365,652 bridge honors C. F. Burns, longtime editor of the Fort Smith Southwest American and Times Record and advocate of river development.
MENTIONED IN THIS ARTICLE
Fort Smith
Ark
Orval Faubus
C. F. Burns
Arkansas River
Faubus
Auburn
Inerstate
Times Record
Johnson seeks to extend Head Start program
President Johnson aims to extend the Head Start program beyond preschool days. Sargent Shriver met with Johnson at the LBJ Ranch to discuss antipoverty efforts and the future of Head Start, which provides summer training for children and faces criticism for ending programs too soon. Thompson, visiting from the ranch, discussed U.S. Soviet relations. he plans a Moscow trip January 11 as ambassador-designate.
MENTIONED IN THIS ARTICLE
Austin
Tex
Johnson
Texas White House
Sargent Shriver
Lbj Ranch
Llewellyn E. Thompson
U.S
Thompson
Moscow
Foy D. Kohler
Arkansas lawyer questions capital punishment statistics
Little Rock lawyer Ted Boswell said he could not substantiate statistics cited by Prosecutor Lloyd Henry of Searcy claiming 36 percent of murderers released after commutation reoffend. Boswell spoke with the Bureau of Prisons, which denied such figures and noted reoffense rates for freed murderers are lower than for most other felons.
MENTIONED IN THIS ARTICLE
Little Rock
Lloyd Henry
Searcy
Henry
Ted Boswell
Bureau of Prisons
Boswell
Faubus Aide Joins Arkla
Clarence R. Thornbrough executive secretary to Gov. Orval Faubus will join Arkansas Louisiana Gas Co. on January 15 after Faubus sixth term ends. He will be director of labor relations and employment for Arkla's Arkansas industrial plants. Thornbrough joined Faubus administration in 1955 as state labor commissioner.
MENTIONED IN THIS ARTICLE
Little Rock
Clarence R. Thornbrough
Orval Faubus
Arkansas Louisiana Gas Co
W. R. Stephens
Arkla
Thornbrough
Arkansas
Faubus
Arnold Sikes
Evarnor
Vietnam War Hints Dominate Johnson Admin Era
AP digest notes Vietnam hawks influence in Johnson era while Shrikes orders reach 6.1 million and weather limits air strikes. A general strike by Vietnamese foes looms with few ground actions. student leaders urge choosing jail over war. Red Chinese cultural purge debuts in Peking. Argentina’s Ongania faces crisis as wage talks surge. Americans airlift from Cuba spreads nationwide amid court-ordered desegregation deadline. New Year costs vary from 100 dollars to one dollar. a magician’s vanish trick captures headlines.
MENTIONED IN THIS ARTICLE
Vietnam
Chen Yi
Red Guards
Peking
Juan Carlos Ongania
Argentina
Washington
United Auto Workers Union
Afl-Cio
Cuba
United States
Chicago
New Orleans
AEC Plans Private Control of Uranium Plants
The Atomic Energy Commission said it may sell or lease its uranium producing plants at Oak Ridge Tennessee Portsmouth Ohio and Paducah Kentucky. Built for weapons but also supplying civilian reactor fuel the gaseous diffusion plants cost about 2.3 billion dollars. Defense cuts shift focus to civilian reactor demand for enriched uranium.
MENTIONED IN THIS ARTICLE
Washington
Atomic Energy Commission
AEC
Oak Ridge
Deer kills by county show year over year totals
All About Town notes deer kills in November total 13 349 across Arkansas down from 1980 last year Hempstead County reports 284 up from 212 Nevada fifth with 5 down from 455 Howard 200 vs 208 Lafayette 198 vs 191 Second period nearing completion marking second best year for hunters Opening 1962 ranks No 1 with 19122 Deer season activity contrasts with charitable appeals on January 7 aiding two families whose homes burned before Christmas Church leaders organize clothing and furniture drives call station KXAR for pickups New Year’s Eve dance at the Youth Center 9 p m to 1 a m admission 1 Marine Lance Corporal Lorie P Wesson of Prescott serving in Okinawa with a Marine Medical Helicopter Squadron after seven months in Vietnam the unit prepares for redeployment and continues rescue and evacuation missions in the Ryukyus.
MENTIONED IN THIS ARTICLE
Arkansas Game and Fish Commission
Arkansas
Hempstead
Nevada County
Howard County
Lafayette County
Pentecostal Church
Buell Bearsden
Falcon
Newvada County
KXAR
Church of God In Christ
Lorenie P. Wesson
Wilburn L. Wesson
Presecott
Marine Medical
Futema
Okinawa
Marine Air Facility
Vietnam
Ryukyuan Islands
Fighting Flares as New Year Truce Looms in Vietnam
In South Vietnam Mekong Delta and central lowlands small skirmishes flare on eve of a two day New Year truce. U S B52 raids hit Communist positions, skyraider missing but pilot rescued. Ky warns of canceling four day truce unless Viet Cong honor weekend cease-fire. Dockworkers strike near Saigon settles after protests over replacement by American sailors.
MENTIONED IN THIS ARTICLE
Saigon
South Vietnam
Mekong
North Vietnam
Nguyen Cao Ky
Vietnamese Confederation of Labor
Hght
U.S
Phan Thiet
South China Sea
Besfore
Kontum Province
Panhandle
Newport Dock
No Objection to Pollution Plan Heard in Arkansas
No objections were raised at a public hearing on the Arkansas Pollution Control Commission proposed criteria for interstate streams in More than 100 attendees. M. L. Wood, the commission director, said the criteria would be inflexible once adopted. The plan requires sampling methods to follow Standard Methods of Examination of Water and Wastewater and that effects of wastes on receiving streams be sampled after mixing with the water.
MENTIONED IN THIS ARTICLE
Little Rock
Arkansas Pollution Control Commission
Arkansas
M. L. Wood
Commission
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