Reader's Digest and the Cigarette Endorsement Debate
A misalignment between advertising and taste is highlighted as Reader's Digest tests leading cigarette brands without ads. The piece argues lab results influence publicity little, noting popular taste drives sales more than laboratories or endorsements. It cites the magazine's 7 million circulation and reliance on subservient revenue.
MENTIONED IN THIS ARTICLE
Reader's Digest
T Am
Oo Scientific Survey
Gas Delivery by Tank Cars in State Banned
Washington announced a nationwide ban on railroad delivery of gasoline in 20 states, freeing 5 000 to 7 000 tank cars for eastward fuel needs. The move raises questions on rationing and supply, with Arkansas dealers reacting cautiously and Magnolia Petroleum and Gulf Refining predicting truck fulfillment possible.
MENTIONED IN THIS ARTICLE
Washington
Harold Ickes
Middle West
Southwest
Texas
Louisiana
Mississippi
Alabama
Oklahoma
Arkansas
Tennessee
Kentucky
Missouri
Kansas
Nebraska
Town
Illinois
Indiana
Ohio
Michigan
Wisconsin
Minnesota
North Dakota
South Dakota
Ralph I. Davies
East
Little Bock
OPC
Mid-West
W. 5. Koteh
Magnolia Petroleum Company
M. W. Edbington
the &sGull Refining Company
Kotch
Edington
el Dorado District
Office of Defense Transportation
Dieppe Raid Fighter recount by Lieut White over Dieppe
Second Lieut John Howard White described his Dieppe raid experiences on the March of Time program from Great Britain. He, a 26 year old Arkansan, recounted pursuing a Focke Wulf 190, watching convoys, explosions, and anti aircraft fire, and meeting Spitfires as relief arrived. White is from Kensett Ark and served nine weeks in England after earning his wings at Luke Field.
MENTIONED IN THIS ARTICLE
New York
John Howard White
France
Dieppe
Great Britain
National Broadcasting Company
White
Fliey
Tat White
J. Paul White
Kensett
Ark
U S Seeks to Avert Strike in Aluminum Plants
Government officials pressed to prevent a CIO Aluminum Workers strike across seven ALCOA plants with 900 idle workers at Vernon California amid alleged company lockout claims. Detroit plant action by AFL unionists spurred threats of broader walkouts. war production and wartime pay disputes fueled talks led by United States Labor Conciliation Commission. Roosevelt ordered Army seizure of S A Woods plant after contract disputes and nonintegration of union terms, highlighting national impact on aluminum output during wartime.
MENTIONED IN THIS ARTICLE
Associated Press
CIO Aluminum Workers of America
Aluminum Company of America
Vernon
Calif
Detroit
Chrysler Corporation
H. L. Weckler
AFL
Detroit Tank Arsenal
Ed Thal
Detroit Building Trades
Detroit Building Trades Commneil
Weekley
Thal
CIO
Weckley
Pittsburgh
War Labor Board
Charles R. Ward
United States Labor Conciliation
George EB. Strong
Army Air Corps
New Kensington
Edgewater
N. J
Alcoa
Tenn
Bauxite
Ark
Badin
N. C
Bridgeport-Pairfield
Conn
California
William B. Taylor
West Coast
United Automobile Workers
S. A. Woods Machine Company
South
Boston
Mass
Army
Ralph F. Gow
More Candidates File Campaign Expenses
The secretary of state office records show several candidates submitting campaign expense accounts. Virgil D. Willis of Harrison, defeated for the third district congress, reports 3708 dollars. St. C Turner Coy, defeated for the second district senator, 395.77 dollars. Ira J. Golden of Little Rock, defeated for land commissioner, 791 dollars. Sam Robinson of Little Rock, unopposed for the sixth district prosecuting attorney, 625 dollars. L J Barnes of Hamburg, nominated for the 27th district senator, 314.50 dollars. Earl Witt of Hot Springs, unopposed for the eighteenth district circuit judge, 726 dollars. J M Shinn of Harrison, unopposed for the th eleventh district chancellor, unspecified. Reed-B. Reed of Lonoke, unopposed for the nineteenth district prosecuting attorney, 307 dollars.
MENTIONED IN THIS ARTICLE
Little Tock
Secretary of State
Virgil D. Willis
Harrison
St. C Turner
Coy
Ira J. Golden
Little Rock
Sam Robinson
L.J. Barnes
Hamburg
Earl Witt
Hot Springs
J M. Shinn
Reed
B. Reed
Lonoke
Flashes of Life and Oddity Parade of Tiny Twins and Stunts
A nurse from Coney Island hospital attended the delivery of a six pound boy for Mrs. Josephine Bartlett at home, then the newborn was taken to a hospital where a five and a half pound girl joined them half an hour later. Joyful misadventure closes with a mix of regional notes from Spokane to Kansas City detailing quirky local happenings and a Santa Claus wheat tale in Cimarron.
MENTIONED IN THIS ARTICLE
Associated Press
New York
Bartlett
Coney Island Hospital
Josehine Bartlett
Spokane
Wash
Joy Albi
Congress
Newport
Albi
U S Landing at Makin Island Reported Repulsed
Imperial Tokyo claims a dawn August 17 landing by about 200 American troops on Makin Island in the Gilbert Islands was repulsed by Japanese forces. The story notes Allied efforts in the Solomons, Timor, and Kiangsi campaigns, with Chiang Kai-shek’s troops recapturing Kwangfeng and advancing along the Kiangsi-Chekiang railway.
MENTIONED IN THIS ARTICLE
U. S
Gilbert Islands
Roger D. Greene
Associated Press
Imperial Tokyo Headquarters
Makin Island
Hawaii
Equator
Marshall Islands
Solomon Islands
The
Solomons
Douglas MacArthur
South Seas
U.S
Tulagi
Navy
Auckland
New Zealand
Tulasi
Timor
Macbisse
MacArthur
Kwangfeng
Kiangsi
Fukien
Chiang
Kweiki
Shangjao
Khiangsi-Chekiang
Funeral for Harry Phipps in First Kristian Church
Funeral services for 46 year old Harry Phipps a Hope laundry man who died at his home will be held at the First Kristian Church Saturday at 10 am with Rev Braggott officiating He is survived by his widow his parents six brothers and a sister from Amarillo with listed pallbearers Also notes steel production needs 74 new blast furnaces daily capacity 1000 tons per furnace required for pig iron only steelmaking without scrap
MENTIONED IN THIS ARTICLE
Foxy Harry Phipps
Hope
Esterday
Kristian Church
Braggett
J. C. Phipps
Amarillo
Texas
Wil Phipps
Helena
Charles
Myc
Toe Herman
Tsee Elk
Cline Franks
Thomas Kinser
B.L. Rettig
Alva Reynerson
George F. Dodds
Malcolm Porterfield
Reports Air Naval Battle Off Portugal Cape Saint Vincent
An Algarve dispatch reports a fierce naval and air engagement off Cape Saint Vincent in southwest Portugal. Details are scarce on combatants or outcome. The note recalls Cape Saint Vincent’s naval history and mentions US paper usage for currency develops.
MENTIONED IN THIS ARTICLE
Portugal
Lisbon
Algarve
Cape Saint Vince
Cape St. Vincent
Lord Nelson
Une
Jae Jervis
Earl of
Germans Slaughtered in Don Bend Battle Near Stalingrad
Russian dispatches report heavy losses for Germany in a Don river clash 50 miles west of Stalingrad, with more than 590 German soldiers killed and tanks and infantry wiped out. Further fighting south of Krasnodar and near Pyatigorsk noted as Soviets retake momentum toward the Caucasus oil fields. The anniversary of Leningrad’s siege is marked as fighting continues in the north.
MENTIONED IN THIS ARTICLE
Europe
Associated Press
Don River
Stalingrad
Great Volga
Red Army
Beng
Don
Kletskaya-Kalach
Kotelnikovaki
Izvestia
Kotelnikoveki
Krasnodar
Black Sea
Novorossisk
Caucasus
Middle East
Pyatigorks
Grozny
Leningrad
Roosevelt warns Axis nations of fearful retribution
President Roosevelt issued a formal warning of fearful retribution for Axis crimes against civilians. He cited Nazi hostages slayings and urged judicial proceedings in courts of law after victory, noting information from multiple sources and hopes for accountability without harming innocents. An example cited was the recent saboteur trial.
MENTIONED IN THIS ARTICLE
Washington
Roosevelt
Hull
Netherlands
Luxembourg
United States
United Nations
U S Bombers Engage German Fighters Over North Sea
Eleven U S Army Air Force B 17s faced 20 to 25 Focke Wulf 190s in a 20 minute battle. Six enemy fighters were destroyed or damaged while one Fortress lost its co pilot in a cockpit hit. All American aircraft landed safely.
MENTIONED IN THIS ARTICLE
London
Germany
North Sea
U.S. Army
Britain
United States Army Air Force
Ex Nazi Officer Praises U S by Edith Gaylord
Former German Luftwaffe lieutenant Paul Otto Young, now Staff Sergeant in the U S Army Medical Corps at Camp Stewart, praises U S training and aircraft as far superior to Germany's. Born in Mannheim, educated at Heidelberg, he immigrated in 1988 after receiving citizenship papers and hopes to transfer to combat once final papers arrive. He fled Germany due to discontent with the regime, lived briefly in Switzerland and France, then moved to New York and Brevard, North Carolina before military service.
MENTIONED IN THIS ARTICLE
Edith Gaylord
New York
United States Army
Air Force
Germany
Paul Otto Young
Young
Camp Stewart
Whe
United States
Mannheim
Heidelberg University
Luftwaffe
Switzerland
France
le Havre
Brevard
N. C
U. S. Army
War Spending Hits New High As Treasury Reports Surge
Washington reports record wartime spending with consumers paying 39.9 billion in the first half of 1942 while government outlays reach 24.5 billion. WPB curbs may shift the balance in the second half, with total consumer spending and government outlays forecast to rise. The piece notes capital expenditures, income comparisons, and mentions two American-born women in the British Parliament, Lady Ayer and Beatrice Rathbone.
MENTIONED IN THIS ARTICLE
Washington
Treasury
War Production Board
WPB
Parliasment
Lady Ayer
Beatrice Rathbone
Allied Air Attack at Dieppe Shatters Nazi Defenses
Allied air forces delivered a massive daylight strike over Dieppe, destroying dozens of German planes and installations. German losses were heavy, with battleships and fighters countered by a large number of Allied bombers and escort units. Observers noted improved coordination among the three services and hailed a crucial Allied victory with significant implications for the broader war effort.
MENTIONED IN THIS ARTICLE
Russia
United Nations
Eos
Berkeley
Britain
United States Rangers
Watermelon vine bears sweetgum burrs in unusual pollenization
M Hulsey of Washington delivered a watermelon vine to The Star office showing sweetgum burrs instead of fruit. He said the vine grew beneath a sweetgum tree and bore burrs along its length where watermelons would normally appear. Scientists note pollenization between differing species as a possible explanation.
MENTIONED IN THIS ARTICLE
M. Hulsey
Star Office
500 in 1-B Group to Be Reclassified
Little Rock officials say about 500 men classified 1-B will be reclassified and inducted monthly from September through December. Officials report around 1,000 1-B men on July 31. Miami is noted as closer to parts of Brazil than any point in...
MENTIONED IN THIS ARTICLE
Little Rock
Abo
Arhens
Thes Jfigials
Miami
Brazil
Also Mentioned on This Page
Alex. H. Washbur
Readers' Digest
Tulsa, Oklg
Arkansas Bay
Idaho
Lar-Straw
Kansas City
Herman Weshler
Leian Warner
NZA
England
Pacific
Harry Phipps
Don Bend
Coas