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Newspaper
High Point Enterprise
Location
High Point, North Carolina, United States of America
Date
Nov 26, 1939
Page
17
Automotive engineers note the 1940 Chevrolet hood innovation draws owner enthusiasm alongside the vacuum power shift. The alligator-jaw hood offers engine protection, easier service access, and a dash-mounted battery relocation. Spring-loaded hinges prevent full opening until released. The Sardines line and violence items are unrelated asides.
Local auto row gossip notes a Friday football defeat with car dealer chatter and social sightings. Names like John Andrews Harry Pleming Tom English J Q O Galman Mitzi Green and Horace Ilderton appear with promotions, slogans, and casual banter about shops and lineups.
Special to The Enterprise announces a new Air Control system from Chrysler. Harry Fleming of Shell Tire & Battery Station says George Lowe joins the local Studebaker sales staff, effective Monday November 27, bringing years of auto experience and broad dealer connections.
Dodge introduces sealed beam headlamps with main and traffic beams, enhanced generator output, and improved luggage compartments for 1940 models. A red instrument light signals the main beam, while a novel gravel shield and upright spare tire design accompany redesigned rear lighting and bumper protection.
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