Young Sarnoff Sees Color TV as Sound Investment
In New York Robert W. Sarnoff, executive vice president of NBC, argues color television is an inevitable expansion. He notes 30,000 to 50,000 color sets exist and production could reach 1,000 weekly, while predicting a national TV era within 10 years and stressing color sets must be affordable for mass buyers.
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Robert W. Sarnoff
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National Broadcasting
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NIC
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