This is just the beginning! Our collection holds over 300 years of history, including rare newspapers, obituaries, marriage records, birth records, and so much more—most of which you won’t find anywhere else!
The Battle of Brands In Business War Heats Up
A postwar showdown between national brand makers and store owned private brands heats up as consumers gain choice. The piece notes Brand Loyalty shifts, private brands grow via Kirby Block Co and Grey Matter bulletin, and questions about price flexibility and excess capacity.
MENTIONED IN THIS ARTICLE
Rader Winget
New York
Howard P. Abrahams
National Retail Dry Goods Association
Lawrence Walenstein
the Bulletin
Kodak
Coca-Cola
Sea Roebuck
Montgomery- Ward
Rexall
Kirby, Block & Co
N. Bruce Mantell
Group Purchasing
Brand Names Foundation
Frey
Foundation