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MGM Chief Maxin Aims To Turn Stars Into Record Makers
Maxin, new MGM Records president, plans to convert big movie stars into recording stars, starting with Louis Jourdan for Gigi. He categorizes music for age groups, trims releases, and prioritizes promotion while reshaping MGM’s leadership and flagship artists such as Joni James.
MENTIONED IN THIS ARTICLE
Ink Gee
NEW York
NEA
Maxin
MGM Records
Epic
Sal Mineo
Tony Perkins
MGM
Louis Jourdan
Gigi
Jourdan
Lerner
Loewe
Johnny Mathis
Loew's
Joni James
Smoke
RCA
Billy Eckstine
Mercury
The
Rover Boys
Vik
Jack Hammer
Roulette
Roger Williams
Kapp
Robert Clary
Rio Rockers
Capitol
Lee Russell
del Vikings
London
Winifred Atwell
Decca
Bill Snyder
Columbia
Erroll Garner
George Shearing
Verve
Teddy Wilson
Alec Guinness
Jonathan Swift
Gulliver
William Faulkner
Carson McCullers
Sir Ralph Richardson
Joseph Conrad