Print memory study shows posters beat spoken ads
University of South Carolina research found printed words recalled 1 to 3 times better than spoken ads. In a psychology class experiment a 70 word poster read aloud and later spoken from a recording yielded only 2.4 percent perfect recall, while poster recall showed stronger retention.
MENTIONED IN THIS ARTICLE
Columbia
S. C
University of South Carol
School of Journalism
Robert J. Ae
Nape
America
North Carolina Graduates Favor Jobs In State
A UNC survey shows 1949 liberal arts and commerce graduates largely remained in North Carolina for work. About 40 percent of earlier classes took out-of-state jobs, while many stayed home due to salary competition and in-state opportunities.
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Chapel Hill
North Carolina
Aon
University of North Carolina
Southern Fe Gters
Joe Galloway
Fortune
Babson
Acto
Petter
School of Business Administration
Commerce
Ytan
Education
Ministry
VA unveils pie marker to cut uniform pie slices
The Veterans Administration announced a pie marker device that holes unbaked crusts to guide uniform cuts and vent steam. Invented at a Midwest veterans hospital, the tool helps serve freshly cut pies in dining rooms, part of 3,000 improved operations adopted last year.
MENTIONED IN THIS ARTICLE
Washington
Veterans Administration
Midwest Veterans Hospital
Shadow Spoilage in Indian Copper Pot Chiefs Customs
A note describes food cooked in a copper pot over an open fire by Indian natives who discard the contents if the shadow of another caste crosses the cooking area. The account highlights caste boundaries guiding daily practices in a traditional setting.
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India
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