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Beauty in the Barber Shop Boosts Men’s Grooming Trend
New York reports a surge in male beauty aids with Arden for Men offering a portable vanity set featuring cologne, soap, deodorant and skin products. Industry leaders like Yardley of London discuss evolving male fragrance norms while firms expand lines to appeal to a broader, more sophisticated male market.
MENTIONED IN THIS ARTICLE
New York
Arden
Elizabeth Arden
Avah
Avon
Estee Lauder
Clairol
Beauty Fashion Magazine
Donald Burr
Yardley of London
Harry Morton
Better Business Bureau
American Society of Perfumers
Morton
Fraa
Iron and Dinard
Park Ave. South
Swank
Jade East
Jack Bolster
Arden For