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Newspaper
High Point Enterprise
Location
High Point, North Carolina, United States of America
Date
Apr 25, 1972
Page
12
An ad promotes $10,000 life insurance at reduced group rates without joining a group. It claims easy eligibility from the page with no salesman, a 10 day satisfaction window, and optional extra coverage for spouses and children. It targets employees executives self employed and professionals, urging higher protection to close a growing financial gap.
An advertisement promotes Group-Rate Life Insurance with multiple plans for families and individuals. It highlights Family, Husband-Wife, One-Parent, and Individual Adult options, with example monthly rates and conversion privileges for children. The plan emphasizes noncancelable, guaranteed renewable coverage and direct personal service from a Santa Monica center, plus easy qualification and a mail-in short form.
The notice promotes converting to a ten thousand dollar cash value life policy with no qualifications and five year windows for under 50. It claims policy can be dropped anytime and guarantees renewal to age 65 if premiums are paid. It cites Best’s and Dunne’s ratings as endorsements and asks about enrolling on an honor system.
A legal reserve firm licensed in the state notes it holds over 700 million dollars in force, emphasizing reliability and credibility in its promotional materials.
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