Two Million A Letter Advertising Value Highlighted
An advertising example shows a syndicate offering 10 million dollars for the right to use the name Royal for baking powder. They sought only a brand name, not formulas or plants, and were refused. The piece argues consistent advertising builds goodwill and long term value beyond the product itself.
MENTIONED IN THIS ARTICLE
Royal
Submarine Contract for Mare Island Navy Yard
The deficiency measure funds early naval work approving a submarine contract costing 4.5 million dollars to be built at Mare Island. The California yard will construct the largest Uncle Sam submarine, likely the world’s biggest, with work starting in fall and extensive winter employment at Mare Island assured.
MENTIONED IN THIS ARTICLE
Navy
Mare Island
California
Uncle Sam
Consumption cured and fight against patent medicines
The Executive Committee of the Association of National Advertisers denounces increased advertising of patent medicines for incurable diseases. It stresses that misinformation harms public health and reverses decades of progress against tuberculosis by delaying proper treatment and preying on the poor.
MENTIONED IN THIS ARTICLE
Association of National Advertisers
American traits noted in Paris journals spark debate
An American observer style notes provoke Paris boulevards chatter about Americans as money grabbers and shopkeepers. Gen Tauflieb Alsace senator offers cautions on debt talk, saying Americans hate whining, keep business separate from sentiment, resist dictation on generosity, and view foreign aid as already generous.
MENTIONED IN THIS ARTICLE
Paris
Gen. Tauflieb
Senateur
Alsace
Editorial Snapshots Across Papers A Quick Cut
A collage of terse editorial lines from several papers notes topics from Prohibition timing to athletic commentaries. Sentences reference air probes, Pa Ferguson politics, Christian nations cutting costs, and Nurmi sport remarks, ending with a playful note about crosswords and a parking hint.
Crimes of Rhyme and Proverbic Wits Spoofs
A collage of humorous lines and malaprops satirizes crime, tax talk, lovers, neighbors, and everyday folly. Fragments include quips about wisdom, swindling, old proverbs, and social observations, with several punchy one liners on love, money, and human vanity.
Hip Popotamus and Deep Breathing Dialogues
A whimsical teacher entices children with a lesson on the hip popotamus while stressing attention. A comic exchange follows about accepting opinions when requesting favors and a doctor’s instruction on deep breathing versus patient resistance.
Probate petition for Maggie H. Faria estate heard in Alameda County
Notice of petition for probate of Maggie H. Faria will and appointment of Maria E. Silva as executrix filed in Superior Court. Hearing set for March 17 1925 at 10 A M in Oakland Court House Department 4. Opposition allowed. attorney I Lemos Hayward represents petitioner. Also notice of Edw O Webb candidate for re election to Union High School Board March 27 1926.
MENTIONED IN THIS ARTICLE
Superior Court
State of California
Alameda
Maggie H. Faria
Maria E. Silva
Department No. 4
Oakland
Geo. E., Gross
Geo. H. Stricker
I. Lemos
Hayward
Cal
Petroner
Union High School Board of Trustees
Great U. S. Armada test Coast Defense
Washington March 13 The Pacific battle fleet sails April 15 from the Golden Gate for Hawaii to test coast defense and whether California Oregon and Washington can resist invasion. Brig. Gen. William Mitchell warns of gaps in air and anti aircraft coverage as Navy and Army joint drills aim to show preparedness. Six weeks of maneuvers run before the fleet heads to the Australian cruise.
MENTIONED IN THIS ARTICLE
Washington
Golden Cave
Hawaii
Pacific
Far East
California
Oregon
Span
William Mitchell
House
United States
San Francisco
Mitchell
Also Mentioned on This Page
The
Hayward Review
Melo
Crissey & Reynolds
Publishers Daily
United Press Association
Melo, JR
George D. Crissey
HL. E. Reynolds
Dallas Journal
Columbia Record
Manilla Bulletin
West Palm Beach Post
Pa Ferguson
Vallejo Chronicle
Nurmi
Bryan Ahme
Stanford Advocate
Key West Citizen
Little
la Financial Wizard
Moat Poopie
M. S. Madsen
Frank Marshall
M. D
Panama
Brower
Canal
Bill Knightly
Webb
U. S
Cupid
Lopes Market
Jack Lopes
Hamberger
Main St
Hayward, Calif
Golden Gate
Hawaian Islands
Aris
Nary
Iim
del Monte
Crisco
Idaho
Wright’s
Canoe Ic
Amie
Itary Lefler
Savinca Bank of Italy
W. T. Knightly