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Harrisburg Telegraph in Harrisburg, Pennsylvania

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This newspaper page contains 8 articles. Subscribers can read the full text of each article.

Newspaper

Harrisburg Telegraph

Location

Harrisburg, Pennsylvania, United States of America

Date

Jun 17, 1916

Page

6

Cadillac Copyrights and the Penalty of Leadership

Cadillac advertising manager E. P. Drysdale explains that Cadillac will copyright some national ads and that the company has created distinctive campaigns. He cites The Penalty of Leadership and The Tribute to Initiative as influential, noting widespread copying and the need to preserve ad identity while allowing limited reuse.

Cadillac Company E. P. Drysdale America Mr. Drysdale Amavriog Cadillac Uncle Sam

Chicago Motor Derby Winners Praise Tires

The Chicago Motor Derby featured De Palma and Resta racing at about 100 mph with little tire trouble. Both drivers praised Goodrich Silverton Cord Tires, with De Palma saying I have to buy them and Resta adding I could find nothing so good. The first nine finishers were shod with Goodrich Cord Tires.

Chicago Resta de Palma Goodrich

Vintage autos for sale from early 1900s

Classic 1913 Cadillac in good condition and 1915 Chalmers barely used in excellent condition offered together. Also a 1914 Packard fully overhauled and repainted priced at 1100 dollars.

Cadillac Chalmers Packard

Maxwell Cars Reach Deepest Southern Mexico in Expedition

Maxwell motorcars have achieved the most southerly point in Mexico for vehicles engaged in the punitive expedition. Letters from U.S. Army officers praise Maxwells for standing up to tests and patrol duty on harsh Mexican roads. The nonstop Maxwell ran 22,000 miles without a stop, aiding troops from Douglas to desert trails.

Maxwell Mexico United States Army Buquor Motor Company Maxwell Distributors el Paso Texas Maxwells San Antonio Chihuahua Uncle Sam United States Douglas Arizona

Buyers favor maker reliability over technical specs in car buying

J M Davidson of Penn Auto Sales Co in Harrisburg argues buyers prefer maker reputation and past performance to detailed technical claims. He cites National car sales success, especially the Twelve and multi cylinder models, as proof that consumers trust established manufacturers.

J. M. Davidson Penn Auto Sales Co Harrisburg National Highway National

Packard Motor Car increases stock and reshuffles leadership

Packard Motor Car Company stockholders authorize a five million dollar stock increase to 13 million dollars of authorized common stock. Henry B. Joy becomes Chairman of the Board, Alvan Macauley becomes President, with Joy delegating executive duties to Macauley. Assets total 33 million. earnings projected at 60 percent on the issued eight million common stock. A quarterly dividend of 1.75 percent on preferred stock payable June 15.

Packard Motor Car Company Detroit Henry B. Joy Alvan Macauley Joy Macauley Busines

Empire Tourabout a Four Passenger Roadster

The Empire Company touts the Tourabout four passenger roadster as highly popular. Sales Manager F A Babcock says the model meets rising demand with a roomy body and emphasis on solid comfort for four passengers.

Empire Tourabout Empire Company F. A. Babcock Empire Engineers

Empire touring car praised for space and comfort

An Empire six cylinder touring car with a long wheelbase and 120 inch length is highlighted for its generous luggage space and easy rear compartment access. The article notes its refined body lines and suitability for growing roadster use, with emphasis on rider comfort and styling. In other news Mrs. Elizabeth Fisher is buried at New Market, New Cumberland, Pa. A party was hosted at the home of Robert Smith in New Market.

Robert Smith New Market

Also Mentioned on This Page

Cadiflac Crispen Motor Car Co Cameron Street ANOW Bell United Packard Motor Car Co. of Phila Market St Harrisburg, Pa Keystone Motor Car CO Market Street C. H. Barner, Mer New Market New Cumberland, Pa Newbro Ceandler Chandler F. C. B. Cleveland Andrew Redmond Third and Boyd Sts Ceaters War Pennsylvania Chandler Motor Car Company Cleveland, Ohio
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