Do it yourselfers lead adoption of resilient flooring and paint rollers
The article notes a long held belief that readers embrace new ideas before professionals. It cites resilient floor tiling and paint rollers as cases where DIY buyers spurred rapid sales, while pros initially resisted then later adopted the products. It also mentions vinyl concrete patching compound, introduced in 1961, with homeowner sales rising 6 percent and builder sales soaring 1,600 percent. The piece ends with a separate Italy weather and disaster note.
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