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Pink Ribbon Spread Boosts Breast Cancer Awareness Efforts
Evelyn Lauder and Alexandra Penney created a pink ribbon distributed at makeup counters nationwide. The campaign collected over 200,000 petitions urging Congress to increase breast cancer research funding as Breast Cancer Awareness Month grows since 1985. About 225,000 new U.S. cases occur yearly, underscoring ongoing work.
MENTIONED IN THIS ARTICLE
Evelyn Lauder
Estee Lauder Company
Self Magazine
Alexandra Penney
U.S
Charlotte Haley
Haley
National Cancer Institute
America
Lauder
Nancy Nick
United States