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Newspaper
Fort Wayne Journal Gazette
Location
Fort Wayne, Indiana, United States of America
Date
Jun 25, 1922
Page
3
A dramatic advertisement promises a free full sized Palmolive Soap cake to all readers with no strings. It claims the gift will convert users into Palmolive enthusiasts by demonstrating its lather and oils, asserting no soap compares once used and predicting thousands of cakes given away.
Palmolive is promoted as the largest selling toilet soap offering 25 cent quality for 10 cent price. The ad claims it beautifies the complexion keeps hands soft and the body smooth, inviting readers to try a free gift cake by signing a coupon and presenting it at any store selling toilet soap.
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