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Newspaper
Evening Huronite
Location
Huron, South Dakota, United States of America
Date
Nov 26, 1936
Page
14
The 1937 motor car models promise a balanced design emphasizing safety, comfort, and beauty. An Automobile Show at the Marvin Hughitt Hotel in Huron will display these new models this Friday and Saturday, with eight local dealers sponsoring. Brief descriptions note changes from last year and highlight the display period.
Buick Motor Company announces four new 1937 lines Series 40 Special Century Roadmaster and Limited with power upgrades and improved performance. Six new bodies add 2 and 4 door sedans and a convertible for Special Century and a formal Roadmaster. Features include unisteel bodies hydraulic brakes and streamlined styling with a two piece grille and integrated headlamps. Prices drop by about 2 to 5 dollars per model.
Chevrolet Motor Company reveals two new complete car lines for 1937 the master and deluxe each with six body types shared features include improved acceleration and hill climbing with 85 horsepower six cylinder engine, all steel bodies, safety glass, box-girder chassis, hyloid rear axle, knee action, and streamlined speedline styling.
Chrysler Lr introduces its 1937 motor car lineup with a new six cylinder Chrysler Royal as the low priced entry. Imperial Custom Imperial and Airflow also join the range with multiple body styles. Airflow powers at 281 cubic inches displacement and 90 horsepower. High compression and redesigned safety interior features highlight innovations. The 1936 propeller shaft tunnel is removed via a Hypoid rear axle, widening seals for roomier interiors.
An American Petroleum Institute summary shows automobile ownership as a broad welfare indicator. In the United States one motor vehicle for every five people contrasts with far higher ratios in other nations, reflecting taxation and income effects on motoring. Ethiopia and Turkey have very low vehicle density, while New Zealand Canada and Australia show higher ownership.
The Automo bile Manufacturers' association reports 1936 shows no rise in highway fatalities despite increased car mileage. Estimates indicate at least 20 billion safer miles more than 1935, with total fatalities running below the prior year. The movement gains public support. states and communities form safety groups. Progress on congestion removal and driver education is ongoing, with trained traffic personnel needed for long term gains.
A Securities Commission filing shows actor Howard Colman earned 162.50 for the last fiscal year while director Frank Capra received 3 208 000, surpassing the corporation president Harry Cohn who drew 182 0m. The report details differing pay in the Columbia Pictures slate.
General Motors and Fisher Body unveil the unisteel turret top body a double walled, shock resisting design for 1597 Chevrolet Pontiac Oldsmobile Buick LaSalle and Cadillac. The project spanned over ten years of research with three years of development and involved gigantesque dies and presses, with expenditures surpassing 25 million in the past year. The article notes advanced equipment and independent slide control for turret top presses.
Washington reports a growing national interest in driver tests and training as motorists seek to improve driving habits. Thomas P. Henry of AAA notes voluntary testing and the spread of driver training courses in high schools as a key advance, with Chicago, Washington, New York, Philadelphia and other cities showing strong engagement with the tests.
Louis date line reports Anheuser-Busch directors voting an extra dividend of 7 dollars per share on 180000 shares, payable December to stock holders of record November 30, totaling 1260000 dollars for the year. Akron line adds Enterprise Manufacturing Co. will issue a bonus to 400 employees.
The article details ample luggage capacity in the 1987 Bincois H coupe with a rear deck hatch opening. It notes a large trunk able to hold substantial luggage behind the driver's seat, highlighting the regular luggage compartment extending through the hatch.
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