Local newspaper boosts trade in small California towns
USC journalism researchers find hometown subscribers buy 12 to 21 percent more from local stores and rural-suburban readers 9 to 35 percent more from advertisers. Advertising by the local paper is crucial to maintaining quality, prices, and competitive trade, especially against big-city outlets.
MENTIONED IN THIS ARTICLE
The
University of Southern California
California
Post- Bulletin
Rochester
Minn
Plainspoken Appeal Urges Clear Plain Talk
A Sumner Gazette fragment urges readers to avoid pompous language and preach plain talk. It advocates concise, truthful, natural expression, warning against grandiloquent phrases and verbose vaunting.
MENTIONED IN THIS ARTICLE
Sumner Gazette
If you want a suit see Berg in light shade
Small ad notes Berg offers suits described as light in shade and not new.
MENTIONED IN THIS ARTICLE
Berg
Elgin Couples Married Two Cities Wedding Notices
Will Bakeman and Minnie Lyon of Elgin wed at West Union last Monday and visit Waverly relatives. Theodore Halverson of Gunder and Glara Olson of Clermont joined in marriage at Clermont Lutheran Church. About two hundred relatives attended.
MENTIONED IN THIS ARTICLE
Will Bakeman
Minnie Lyon
Elgin
West Union
Waverly
Theodore Halverson
Gunder
Glara Olson
Clermont
Clermont Lutheran Church
Tanner
John Johnson
Ern Schori
Pleasant Valley
Will Underwood
Paul Flynn
Frank Leehy
Anna Benson
Claude Fothergill
Ole Larson
Les Lehman
Mary Freiburghaus
Laura Mallwitz
Flora Boyer
Grace Forbes
Anna Muehlethaler
Hulda Schori
Verle Kniel
Fred Muehlethaler
Roy Becker
Sara Sova
Leota Phillips
Ruth Conner
Earl Jacquette
Gladys Dean
Mabel Pinney
Clarence Becker
Libbie Gruver
Hattie Bakeman
Mary Frieden
Louis Becker
Core Conner
Dannie Ellis
Leonard Wegmiller
Hulda Schricker
Grace Grimm
Mary Hilla
Ernest Schlupp
Jessie Crandall
Merle Klingman
Florence Berg
Marsall Falk
Wadena
Flias Benson
Walter Jarrett
Frane DeSart
Be Known as Children Friend By Driving Careful
Safety column by Dr A Lauer from Iowa State College for the American Legion council urges cautious driving. It stresses public opinion’s power, warns against accident hazards, and advises planning ahead, stopping at signs, and using rear view and clear windows to prevent glare and collisions.
MENTIONED IN THIS ARTICLE
A. 8. Lauer
Iowa State College
The
American Legion
State Highway Safety Council
Mrs Mabel Burkdoll Heads to Rochester Visit
Mrs Mabel Burkdoll and her daughter Geraldine travel to Rochester Minnesota to visit in the Arthur Redwinkle home.
MENTIONED IN THIS ARTICLE
Mabel Burkdoll
Geraldine
Rochester
Minn
Arthur Redwinkle
Local Health Reports Encephalitis Lethargica Case in Fayette
A case of Encephalitis Lethargica, a communicable disease, was reported from Fayette county to the state health department last week. Attorney A E Sheridan of Waukon was found guilty on four counts for actions unbecoming a lawyer and suspended from practice for one year with trial costs taxed to him. Anna Koos Fayette won first in the Atwater Kent audition for Fayette county and Georgia Leonhart Wadena was second. Howard Baker of Wadena was the only entrant in the men’s division. District contest entrants were set for Waterloo on October 21.
MENTIONED IN THIS ARTICLE
Fayette County
State Department of Health
A. E. Sheridan
Waukon
Anna Koos
Fayette
Atwater Kent
Georgia
Howard Baker
Wadena
Waterloo
Dick Boerchers
Floyd County
Opera House
Elkader
G. B. “Miller
Iowa Farmer's Union
Citizens State Bank
Winneshiek County
Patricia Burkdall dies at age three after appendectomy
Patricia Burkdall daughter of Mr and Mrs George W Burkdall was born August 19 1929 in Postville and died October 12 1982 at age three years one month twenty one days after an appendectomy at a West Union hospital. Funeral services were held at the Elmer Pinney home and Baptist church with burial in Elgin cemetery. Card of thanks from Mrs Mebel Burkdoll expresses gratitude for sympathy and floral offerings.
MENTIONED IN THIS ARTICLE
Patricia Burkdall
George W. Burkdall
Postville
Patricia
West Union
Elmer Pinney
Baptist Church
Ph. Lauer
Elgin
Health and visits fill weekly town notes
Local residents report health issues and attendances at various events. Margaret Crider missed school, Bob Steele was sick and absent from Kohler's store. Mrs Ed C Olsen and her son visited relatives near West Union. Gladys Odegard planned a Quincy visit. Dr and Mrs D B Williams from California visited Langsdale family. Yack Evans and Boyer family toured near Spillville and Little Brown Church. Philman Larson returned home after hospital stay. Upper Town Penn football game saw HEigin beat Penn by four touchdowns with early scores setting the tone.
MENTIONED IN THIS ARTICLE
H. D. Yack
N. W. Evans
Louis
Gus Boyer
Bily Bros
Spillville
Nashua
Little Brown
Heigin
Fayette
Penn
Plans to sow legumes to cut grain surplus in 1982
Economists say higher egg prices would follow freer consumer buying as egg storage is low. Apple storage warns of skins breaking. Farmers urged to sow more legumes and divert fewer acres to grain. Corn may be cheap but profitable to feed protein supplements like tankage oil meal and alfalfa. Crider visitors in Oelwein. Silverleaf Lodge 518, A F and A M, initiated a Mason. Mrs Haas returned home from Clermont to care for her mother-in-law.
MENTIONED IN THIS ARTICLE
Herbert Haas
Elgin
Mary Haas
Clermont
Haas
Fred Matthy Undergoes Hospital Procedure in Miwatkes
Fred Matthy had an operation at Miwatkes Hospital Saturday morning. Reports say he came through fine and his doctor is very satisfied with his condition. News of his swift recovery will please his many friends here.
MENTIONED IN THIS ARTICLE
Fred Matthy
Miwatkes
Also Mentioned on This Page
Elgin Echo
R. P. Strauch
Iowa
Megre Sienna Membre
Echo
Mrs. Mebel Burkdoll
Harry Wenger
Gordon
Charles Knight
Mike Yenney
Enoch Holm
Wisconsin
Jess Holm
Margaret Crider
Bob Steele
Kohler’s
Ed C. Olsen
Near West Union
G. N. Schori
Gladys Odegard
J. Neasham
Quincy
Ill
Floy Jennings
D. B. Williams
San Bernardino
Calif
EK. Langsdale
Mrs. Williams
Mrs. Langsdale
Philman Larson
Decorah Hospital
R. A. Crider
Oelwein Isat Thoresday
Silverleaf Lodge No
A. F
A. M
Blackhawk
Seal
Minnesota
Seal of
Elgin Grocer
Weibel Mill CO
Elgin, Iowa
Bigin Furniture
Lorence Muehlethaler
Philip K. Meskel
Stobhr Drug Store
Elgin Furniture Store
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