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Willard Scott Makes Weather People Warm on TV
Lori Mirrer profiles Willard Scott, NBC Today weatherman and beloved TV personality. He favors loose patter and simple maps, crafts a local friendly image, travels nationwide to endear viewers, and jokes about fibbing on air to boost mood while insisting his approach works as long as audiences approve.
MENTIONED IN THIS ARTICLE
Lori Mirrer
Willard Scott
NBC
America
Carmen Miranda
Scott
CBS Morning News
ABC
Good Morning America
New York
Montana
South Dakota
Arizona
Fort Lauderdale
South
Florida
the Sun-Tattler
Hollywood