U.S. firms eye China book market through new program
New York publishers plan to sponsor English and Chinese books with ads on covers and inserts in a bid to reach China's billion-strong audience. Roy Benjamin of The Benjamin Co. says initial talks with China’s Publishers Association aim to place books in schools, libraries, factories, and government outlets. He notes China’s limited media, paper shortages, and only 5,000 book outlets serving a vast population. Benjamin cites clients such as General Foods, General Electric, Kraft, Sears, Ford, RCA, Du Pont, Coca-Cola, Procter & Gamble, and Sanyo.
MENTIONED IN THIS ARTICLE
New York
UPI
Roy Benjamin
Benjamin Co., Inc
China
Chen Hanbo
Actiye
Publishers Association of China
Se Sa
Benjamin Clients
General Foods
General Electric
Kraft
Sears
Ford Motor Co
RCA, du Pont
Toyota
Dow Chemical
Corning, Lipton
Coca-Cola, Co
Procter & Gamble, Sanyo
Sylvania and
Westinghouse
Health facilities win approvals for expansion and programs
Four Delaware County facilities earned approvals from the Health Systems Agency of Southeastern Pennsylvania. Sacred Heart Hospital Chester gets construction and renovation approval plus a home birthing service. Crozer-Chester Medical Center Upland gains a $16,880 prevention program for drug misuse in the elderly. Taylor Hospital Ridley Park approves a revised project cost of 1,210,450 for a 25 bed rehabilitation unit. Morton Development Ridley Park secures a six month extension to build Whitman Manor a 120 bed nursing facility at 1,210,450.
MENTIONED IN THIS ARTICLE
Delaware County
Health Systems Agency
Pennsylvania
Sacred Heart Hospital
Chester
Crozer-Chester Medical Center
Upland
Taylor Hospital
Ridley Park
Morton Development Corporation
Whitman Manor
New insurance blends benefits of older life pacts
In New York, insurers push radical life policies blending term protection with savings features to slow the shift from whole life. Leaders like Semel Turner of Virginia Life and Jack Barger of E.F. Hutton cite policies such as the Complete Life Policy from E.F. Hutton and a Virginia plan as examples. The aim is to offer affordable cover for seniors lacking substantial savings while preserving whole life advantages.
MENTIONED IN THIS ARTICLE
Federal Trade Commission
Air
Semel F. Turner
Life Insurance Co
Virginia
Richmond
Jack Barger
Marktety
E.F. Hutton Life Insurance Co
la Jolla
Calif
Hutton
Rphie
Turner
Barger
E.F. Hutton Financial Group
Life of Virginia
Major plans and insurance shifts noted in 1980 booklet
UPI reports that about 49 million workers hold 75 plans beyond Social Security, with 159 million Social Security earners, per the American Council of Life Insurance booklet. New policies offer adjustable coverage and uneven premiums with cash value, aiming to curb policy loans and surrenders while attracting independent agents.
MENTIONED IN THIS ARTICLE
Washington
UPI
American Council of Life Insurance
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American Ife
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Perma
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