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Newspaper
Delaware County Daily Times
Location
Chester, Pennsylvania, United States of America
Date
Aug 07, 1978
Page
10
A national smoker study endorses MERIT as a first major low tar alternative to high tar brands. Reported results show majority of high tar smokers rate MERIT taste equal to or better than leading high tar cigarettes, with 85 percent noting an easy switch and nine of ten not considering other brands. Detailed interviews support these findings.
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