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Newspaper
Decorah Republican
Location
Decorah, Iowa, United States of America
Date
Dec 13, 1917
Page
4
The store highlights a ready Christmas season with a wide assortment of Fancy Wearing apparel for men boys and children and a complete line of suits and overcoats offered at a price unmatched nationwide.
A catalog style call invites customers to shop a wide range of men and boys apparel and accessories including fur caps mufflers neckwear hosiery undergarments silk shirts and negligee shirts along with lounging robes suit cases and other gift items urging customers to see the store early for Christmas shopping.
A large sale features all-wool overcoats bought earlier, now offered as bargains. Young men’s trench coats in latest wool blends priced from 16.50 to 35.00, plus plush-lined fur collars and sheep-linned ulsters. Coats touted as best value in America for warmth and quality with pelts highlighted.
A local retailer advertises Mackinaws for children priced at 3.38, larger youths at 4.50 to 5.50, and men’s Mackinaws ranging from 5 to 10 dollars. The ad highlights new colorings and quality across sizes as Christmas presents.
Local retailer advertises a broad selection of sweaters for men and boys at low prices, branding the shop as the headquarters for sweaters and promising quality gear at unbeatable values.
A local store touts new up-to-date offerings and a long-standing commitment to square dealing. The message emphasizes trust, customer confidence, and the goal of earning trade by giving the most for money.
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