Advertising Value Of Newspapers Compared To Circulars
An analysis argues that newspaper advertising yields greater reach and value than circulars. A shoe dealer in New York tested nine months of circular mailings for $600, reaching 4,600 people nine times, versus a potential 1,000,000-copy circulation for 89 issues in Philadelphia Record. The piece concludes papers offer far greater impact and urges choosing print ads. It includes religious verse and local notices about Covington Ice Co. for sale and DeWitt’s Little Early Risers as a liver remedy.
MENTIONED IN THIS ARTICLE
Sixth Avenue
New York
Philadelphia Record
Rare Route Changes and Trade Notes in Washington Dispatch
A Washington report details proposed service Route No 6 Covington to Fountain County and a competing plan to begin February. The letter cites car counts distances and population served, with Carrier George W Crewe and Fountain post to Covington service changes. Extracts mention cattle and hog shipments, plus notices from Ely Bros about Liquid Cream Balm and a testimonial on its efficacy. Also listed are Backlen’s Arctic Salve claims and a general skin disease remedy by Lee Allen.
One Minute Cough Cure Praised by Evangelist Kirkem
Rev. James Kirke mar of Balie River endorses One Minute Cough Cure after trying remedies for bronchial and lung trouble. He reports immediate relief from coughs colds and throat and lung issues and notes the product is safe pleasant and popular with children.
MENTIONED IN THIS ARTICLE
James Kirkemar
Balie River
J. P. Backner
Dr Kilmer Swamp Root touted as kidney remedy
Ad claims the kidneys filter blood every three minutes and kidney disease causes various pains and heart strain. It promotes Dr Kilmer's Swamp Root as the leading remedy for kidney and related issues, offering samples and a pamphlet by mail from Kilmer Co. in Binghamton New York.
James H Farrell a Prominent Chicago Politician
James H. Farrell of Chicago a veteran Democrat figure and longtime leader in Illinois politics. He has served in the Illinois House since 1887 and led in Cook County politics with the Cook County Marching Club. He recommends Cadwell’s Syrup Pepsin in a testimonial dated March 1919.
MENTIONED IN THIS ARTICLE
James I. Farrell
Chicago
City
Cook County
Illinoia
House of Representatives
Ilinois
Jas. H. Farrell
Foley’s Kidney Cure and Seasonal Rail Travel Ad
Foley’s Kidney Cure is promoted as a remedy for kidney and bladder issues. Winter tourists are offered round trip fares to California and Pacific coast points via the Iowa Central Route with a four day trip from several Iowa cities. The Pullman Tourist Car service is reintroduced, and travelers may contact Iowa Central agents or Geo S Batty G P and T A Marshalltown Ia for pamphlets.
MENTIONED IN THIS ARTICLE
California
Pacific Coast
St. Paul
Mason City
Marshalltown
Oskaloosa
Weerick
Peoria
Pullman
Iowa Central
Lowa
Geo. S. Batty
G.P
T. A. Marshalltown
Castonrita Beare the Thae Kind You Have Always Bought
Pluto Spring at French Lick presented as the best natural medicinal water globally surpassing the springs of France and Germany in health benefits. New management, moderate rates. Call on the Monon agent for particulars.
MENTIONED IN THIS ARTICLE
Chicago
Lafayette
Indianapolis
Cincinnati
Louisville
French Lick Springs
Carlsbad of America
Ind
French Lick
France
Germany
Also Mentioned on This Page
F. A. Werman
Baltimore
BattiMone
Thad
FEA
Werman
Cro
Droadway
Dsilimore
Weu
Ca International Rural Clinic
Salle Ave
Crigagg
Ill
Covington
Farmers and Teamsters
Judy Ville
Judyville
Tig
Reels
Charles Austin Bates
Tran
Alf
Dennis
Elvet
Christian Teves
fcHowshin
Nike
Nefoveony Fathers Terrane
Arlington. C
Emee
Jesus
Calgary
Lord
Zion
Jin
God
Athols and
Sueven Yeye
Immanuel
Allhail
Jerua
Angele
Agcride
Fio Lord of
Ail
Covington Sea Company Ofters
Ita
West Liberty Street
C. W. Franklin
Mgr
Covington Ice Co
Health and Beauty
Nature
DeWitt’s
J. P. Bookner
Indianapolis Journal
Washington
Fountain
Rouue
George W. Crewe
Tn South Warren
North Veril Woirem Ibis Reine
George W. Kerr
Ely
Ely Bros
Warren St
New Orleans
Messrs
el Y Bros
Wm. Lamberton
Duchaise St
Gro
W. McDuff
H. Robinson
Lee Allen
Caesto
Iinois House of Representatives
Warrell
Farrell
Springfiehl
Pepsin Syrup Co
Monticello
Dr.Cadwell’s
Pepsia
Ithera
Leroy Allen
Alabama
Florida
Georgia
Kentucky
Louisiana
Mississippi
North Carolina
South Carolina
Tennessee
Warren J. Lynch
W. P. Deppe
Pass
Tkt. Agt
G.P. &Y.agt
United States
Trasworthy
Menroe Nursery
J. E. Gen
Susan
Allen
C.C. C
Attica
Oewi
West Fiound
Continental Limited
St. Louis
West
Exator
Peru
Nodand
St. Louia
Poe
Thos
GA Clagher
St. L
Big Four
Going East
Mail
Aprman
Chicago & Eastern Siboig
Bonn
Danville Junction
Evanaville &Chienzo
Evansville
Chicago & Nushville
Chicago &Nashville
New Orleans & Florian
Nerives
Danville
Junction
Texas
Wrne
Texas Epeelal Oo
Veederaburg
Toring
Geenes Santas
The
Loval
Son lv
Passenver
Frank Jorego
Chas HH
Buck Well
Rattie Mer
W. OH. McSeel
Mer
Chirag
J. C. Helton
PLA
Cafavette
Foley
White
Bly’s
Chichester
Chichester Chemical CO
Slee Mnadizen Square
Phila
Rocky Mountain
TER
Ali
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