Prices and advertising in mail order success
General guidance urges merchants to emphasize price and advertising to compete with mail order. It claims most war merchants have goods but fail in advertising, and that effective ads are learnable in a few hours. Many local ads are criticized as vague and generic.
MENTIONED IN THIS ARTICLE
Merchant
Local merchants urged to rival mail order by detailed ads
Wright A Patterson argues hardware and other merchants should use precise, priceed catalogs and local newspaper ads to compete with mail order houses. He advises small folders, frequent updates, and inviting customers to shop in person to see goods, stressing fair pricing and space value.
MENTIONED IN THIS ARTICLE
Wright A. Patterson
No Thorns In Her Path In Domestic Service
Josephine Daskam Hoffman recalls eight years of domestic service across four homes in the American Magazine. She notes consistent staff, few vacancies, few thefts, and frequent offers of extra help and praise for loyal workers.
New Fishing and Game Laws Enacted in Last Legislature
Summary of measures from Columbus North Dakota outlining open seasons for waterfowl and squirrels, licensing rules for non-owner hunting, and restocking funds. Establishes year round fishing with ice restrictions, permits private pond sales with affidavits, and bans dove shooting while defining landowner hunting rights and county clerk licensing. ENEY, Commissioner of Fisheries and Game.
MENTIONED IN THIS ARTICLE
Haysvill
Marion County
State House
Commissioner of Fisheries and Laine
Bass Lake
Fish and Game Commissioner
Eney
Commissioner of Fisheries and Game
Dr Shoop s Cough Cure Endorsed By Word Of Mouth
The ad urges mothers to insist on Dr Shoop s Cough Cure citing safety and labeling laws. It claims Dr Shoop s product has no poison marks and warns against other cough remedies. It asks readers to compare packs and refuse alternatives to stay on the safe side.
MENTIONED IN THIS ARTICLE
Dr. Shoop
Chamberlain Hopes for Full Health to Resume Duties
Joseph Chamberlain, ex colonial secretary, acknowledged sympathy telegram and said he is promised complete restoration to health and hopes to speedily resume public work. Fort William Ont April 12—fifteen killed and twenty injured in a Canadian Pacific train wreck near Chapleau, 300 miles east.
MENTIONED IN THIS ARTICLE
Mr. Chamberlain
London
Joseph Chamberlain
Helth
Fort William
Ont
Canadian Pacific
Chapleau
Here
David B Martin Dies at Attica Home
David B Martin of Pulmer and Martin died at his Attica home on Friday. Funeral services were held Monday. Attorney Robt Voliva traveled from Newtown Thursday to handle business matters.
MENTIONED IN THIS ARTICLE
David B Martin
Pulmer & Martin
Attica
Randolph Leaves Danville After County Embarassment
Last week Harry Randolph sold his Danville business and left for parts unknown with a word to his wife that he would not return. He had previously run the county treasurer’s office, later bought a Danville business, and moved his family. The county investigation found him short about five and a half thousand dollars, which he paid after mortgaging his stock. Rumors of unrest at home surrounded him. his departure is noted, with no judgment passed. Men's Hosiery and Underwear at Spence, Smith & Spence. Enormous Record Piled Up. Washington April 16 The defense in Binger Hermann’s trial for destroying public records closed its testimony today. In its tenth week and with 4000 pages of record, the case marks the longest criminal prosecution in district courts in twenty years. Chicago April 16 Fred A Busse was installed as mayor of Chicago at a city council meeting.
MENTIONED IN THIS ARTICLE
Chicago
Merchant
Harry Randolph
Danville
Randolph
Harry
Washington
Binger Hermann
Fred A. Busse
Lost Book and Somali Power Myth
A Somali legend says God wrote a law book for the first man and woman. If kept, they stay powerful. if lost, decadence follows. An ox eating the book allegedly triggered decline, and believers examine ox entrails for a trace to regain power.
MENTIONED IN THIS ARTICLE
Africa
Vast Suns Beyond Our Own Sun
The text explains that there are suns far larger than our sun such as Arcturus. It notes Arcturus is a sun for a distant planetary system about 11,500,000 times farther away than our sun and describes its diameter and distance. It compares Arcturus’s size to ours, stating it is at least 551,000 times larger in bulk than the great orb of day.
MENTIONED IN THIS ARTICLE
Arcturus
Tonquin Mine Yields Timber Stems Amid Sand
A fierce Tonquin mine yields a sand deposit where stems of trees lie fourteen to twenty feet deep. Workers extract timber in good condition used for troughs carving and other purposes.
MENTIONED IN THIS ARTICLE
Tonquin
China
Do It Well Advice Echoed Across a Father Son Exchange
A brief comic exchange shows a studious son urging thorough effort and self respect. The father reacts with a humorous shortcut about arithmetic while recalling past study. The fragment reflects Victorian style humor on diligence and learning.
Stopping It. A boy stops a cry with a hand over mouth
A mother asks Wille if he is making the baby cry. The boy replies he is holding his hand over the baby's mouth to make her stop crying. The exchange captures a fraught moment between caregiver and child.
MENTIONED IN THIS ARTICLE
Wille
Two-Headed Baby Stuns Onlookers Downtown
A man named Mr. Doubleday walked with twin babies in a double-ended carriage. Onlookers gasped as a boy cried out that one baby had a head on both ends, startling the crowd with the odd sight.
MENTIONED IN THIS ARTICLE
Mr. Doubleday
New Suits Arrive at J J Loeb's Stores for Men
Best variety of newest styles of ready made suits for men at J J Loeb's Stores. Bus ready made styles showcased with modern cuts and quality fabrics to fit formal and business needs.
MENTIONED IN THIS ARTICLE
J J. Loeb
Sunday Excursion to Indianapolis From Covington
All aboard for Indianapolis on an excursion Sunday. Round trip fare from Covington is $1.25. Train leaves Covington at 8 14 a m and returns from Indianapolis at 7 30 p m.
MENTIONED IN THIS ARTICLE
Indianapolis
Covington
Court House to Host Sunday Worship During Church Renovation
The Methodist church is redecorating and will hold Sunday worship and Sabbath school in the Court House. Sunday morning services begin at 10 40 a m with Sabbath school at 9 30 a m. Everyone is invited to attend in the Court House.
MENTIONED IN THIS ARTICLE
Court House
Dress Ginghams and Wash Goods Sale
Local shop advertises a sale offering dress ginghams and wash goods with promotional pricing to attract shoppers. Details on dates and location unreadable in the clipped text.
Death of John McMahon Former Covington resident dies in Danville
John McMahon a former Covington resident died at St Elizabeths Hospital Danville early Wednesday. The remains were brought home yesterday and taken to the home of Mr and Mrs John Sullivan. Funeral services will be held at St Joseph Catholic church at 9 this morning with interment in St Josephs cemetery. He was a son of the late James McMahon and grew to manhood in Covington.
MENTIONED IN THIS ARTICLE
John McMahon
St Alizabeth’s Hospital
Danville
Hame
John Sullivan
St. Joseph Catholic Church
St. Joseph’s
James McMahon
Covington
Horses for Sale and Work Horses Available
For sale horses of many kinds. Good drivers and good workers offered. Contact for specifics on breed, age, and price.
Pianos Tuned by Richard Smith In May Visit
Piano tuner Richard Smith will be in Danville Illinois on May 1 offering careful attention to all tuning needs. Contact details mention Danville and the city doctor’s warning on kidney health with DeWitts Kidney and Bladder Pills sold by M. C. Vanvorn. Mrs Julia Bell of Newtown visited the city last Thursday.
MENTIONED IN THIS ARTICLE
Richard Smith
Danville, Ill
DeWitt
M. C. Vanvorn
Julia Bell
Newtown
Special Excursion Rates Through Clover Leaf Lines
Summer tourist rates announced for multiple destinations including Atlantic City, Chautauqua Lake, Jamestown Exposition in Norfolk, Philadelphia events, Saratoga Springs, Seattle and Spokane meetings, Los Angeles medical groups and more. Tickets on sale various dates from April to July. inquire Clover Leaf agent or W. L. Ross, Toledo.
MENTIONED IN THIS ARTICLE
Atlanta City
N. J
American Medical Association
Chautasqua Lake
Norfolk
Philadelphia
Saratoga Springs
XN. Y
K. T
Notice of Application in Covington Indiana for Liquor License
Notice to residents of Troy township Covington and Fountain county Indiana that J Roan Smith will apply to the Board of Commissioners for a license to sell spirituous malt vinous and other intoxicating liquors with on premises consumption at a described location in Covington. He will also seek privilege to sell tobacco cigars and soft drinks.
MENTIONED IN THIS ARTICLE
Covington
Also Mentioned on This Page
Blank
Washday Bargain
Wincer
Wardwood
Josephine Daskam
Josephine Daskam Hkacon
Laws
Columbus
Lee
Davidn Caboliz
Suld M. C
apDoro
Attorny Rob’t Voliva
Newtown Thuradsy
Wasp
Harry C. Randolph
Spence, Smith & Spence
Sun
Clover Leaf
W. L. Ross
Toledo
McCall’s
McCall
McCall Cu
Board of Commissioners
Fountain County
Indiana
County Auditor's Office
Reed
Sterling
Ferguson
Coaureta
Brown
Trott
Said County
Clint F. Hesler
Chas. C
Hompson
WM. B. Myers
William B. Gray
Dvk
ROYAL
Ind
Fountain-Warren Breeding Co
F. B. Hull
McCabe Farm
Preacott Grove Cemetery
Fountain Live Stock Company
F. B
Prescott Grove Cemetery
Covington, Ind