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Newspaper
Country Today
Location
Eau Claire, Wisconsin, United States of America
Date
Oct 30, 1985
Page
24
Dennis Skahen, Taylor County development agent, urges thorough planning before starting a home business. He warns against loving the idea, failing to assess the market, and overcomplicating with excessive start-up plans. A detailed plan covers costs, market analysis, financing, zoning, and a loan-like presentation.
Betty Crowl of Poynette builds a home based spice business called Bettys Best. She produces 18 spices and flavorings without fillers or MSG, sells through 40 accounts, demos in stores, and aims for a 50 to 60 mile radius around Madison and Watertown. Her husband Bill handles sales and UPC labeling steps.
Linda Heppner, Barrom County home economist, cautions that fruit roll ups are not ideal snacks for children. She notes a strawberry roll up has 50 calories and one tablespoon of strawberry preserves 48 calories, with both supplying less than 2 percent of the U.S. RDA for eight nutrients.
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