Meissner Family Dairy Leader Urges Beefing Up Marketing
Norman Meissner, 54, of Clark County dairy farm with wife Elaine and three sons, runs 1,400 acres and 300 cows with 300 head of young stock. A Manitowoc Milk Producers member, he chairs Neillsville PCA board and serves on state and District 7 PCA realignment panels, 4-H leader, church council veteran, former Marshfield school board member, and Wisconsin Farm Bureau member. He calls for advertising tied to marketing, greater involvement in legislation through the Federation of Cooperatives, and exporting more dairy products. He also advocates dairy nutrition education in schools and pushing exports, adding he would support the most effective advertising approach, not favoring any agency, to maximize value for members.
MENTIONED IN THIS ARTICLE
Norman Meissner
Elaine
Clark County
Meissners
Manitowoc Milk Producers
Meissner
Neillsville Production Credit Association
Marshfield
Seventh Farm Credit District
Wisconsin Farm Bureau
New Milk Market Board
Mr. Newman
Harmony Cooperative
Colby High School Ag
Colby Ffa
ADA
Tri-State Breeders Cooperative
DHIA
Farm Bureau
Clark County Fair Board
Wisconsin Federation of Cooperatives
St. John’s Lutheran Church
Bender
Marathon County
Equity Co-op Sales Association
Consolidated Badger Cooperative
Marathon County Holstein Breeders
Tri-State Breeders Co-op
Wisconsin Valley Fair
Michigan Animal Breeders Cooperative Select Sires Board
Peoples State Bank of Wausau
Marathon County Farm Bureau
Marathon County Holstein Association
Wisconsin dairy leaders discuss checkoff use and markets
Charles Seefeldt Gronton 48 farms 319 acres in York Town Clark County milks 45 cows and leads dairy groups. He backs advertising spending and new markets for Wisconsin cheese while weighing ADA efficiency. Meyer 41 dairying 23 years in Clark County milks 135 cows and 60 steers, AMPI delegate and 4 H leader, urges promoting fluid milk in Milwaukee Chicago and outside Wisconsin with emphasis on nutrition. Both emphasize upgrading quality programs and strategic advertising.
MENTIONED IN THIS ARTICLE
Mr. Seefeldt
York
Clark County
Wisconsin Jersey Breeders Association
Edelweiss
Marshfield
Tri-State Milk Producers Cooperative
Mr. Meyer
AMPI
FFA
Meyer
St. Mary’s Church Council
Local Dairy Leaders Shape Wisconsin Checkoff Debate
Laverne Neisius-Thorp, 59, dairy farmer from Roseburg Clark County, runs 320 acres with 70 cows and 14 children, serving as Clark County Farms Union president. He advocates directing milk checkoff funds to Wisconsin marketing efforts and product research, with ADA as main agency. Also featured, Mr. Newman of Six-O-Farms, Colby area, 125 cows on 480 acres, leader in Harmony Cooperative and various ag groups, urging ADA retention for now to back cheese festival and promo work. Both stress efficiency, research, and best outside agency selection.
MENTIONED IN THIS ARTICLE
Mr. Neisius
Roseburg
Clark County
Eau Claire State Teachers College
Cadett High School
Neisius
Clark County Farms Union
Farmers Union Milk Marketing Cooperative
Thorp School Board
Falls Dairy Co
Jim Falls
Mr. Newman
Dorene
Six-O-Farms
Newmans
Consoldated
Badger Cooperative
ADA
Wisconsin
Mr. Brown
FUMMC
Gil Rohde
Greenwood
Milk board candidate laments time demands and uniform marketing
Marvin Naedler-Granton, a 54 year old York Town farmer with 535 acres and 102 milk cows, urges uniform milk quality standards across federal orders to market Wisconsin dairy products nationwide. He criticizes current advertising and proposes state led retail outlets with 100 percent satisfaction guaranteed. He notes many capable candidates exist, and withdraws as a candidate, supporting Mr Mathison instead.
MENTIONED IN THIS ARTICLE
Naedler
Wisconsin
Wisconsin Department of Agriculture Inspection
Milk Marketing Board
Dairy leaders discuss checkoff use and advertising plans
Marathon County dairy leaders Brice Bender-Colby George Lonsdorf and Mrs. Skie outline views on using checkoff funds for promotion. They advocate targeted advertising expanding beyond Wisconsin, product innovation, coupons, and competitive agencies while stressing quality and grassroots ideas.
Dairy farmers discuss checkoff use in Marathon County
Elmer Seehafer and peers from ADA AMPI and Farm Bureau weigh checkoff allocations. They urge promotions for fluid milk, cheese, new milk uses, and coupons, with emphasis on high quality product marketing. Witter advocates broader ads, myth debunking, and ADA experience, while King favors research and metropolitan focus and Brown calls for audited spending transparency. Spindler backs city-focused promotion and mixed agency marketing with new funds.
Also Mentioned on This Page
Chili
Charles Seefeldt — Granton
Seefeldt
Richard Meyer
Milwaukee
Chicago
Laverne Leo Neisius — Thorp
Donald Newman
Newman
Marvin Naedler
Granton
Mr. Naedler
Ed Mathison
Thorp
Mr. Mathison
Brice Bender
Colby
Mr. Bender
Dean
Uw-Madison
Milk Market Board
Skic — Merrill
Skic
Maine
Skie
Abbotsford
Wisconsin Women For Agriculture
Marathon County Planning Commission
Citizens Advisory Committee
Wisconsin Vfw Auxiliary
Merrill Business and Professional Women’s Club
Trinity Lutheran Church
Lutheran Childrens’ Friends Society
Toastmistress Club
New
George Lonsdorf
Merrill
Pine River Co-op
Mr. Lonsdorf
Guernsey Breeders
Tri-State Milk Producers Co-op
Wausau
North Central Watershed Association
Lonsdorf
Elmer Seehafer
McMillian
Cloverhill Dairy Co-op
Immanuel Lutheran Church
Eugene Witter
Scott
Tom
Witters
Witter
Alfred King
Mosinee
Kronewetter
ASCS
Clover Cream Co
King
Ronald Brown
Edgar
Janice
Larry
Uw-Eau Claire
Frankfort
Douglas
William Spindler — Durand
William Spindler
Durand
Pepin County
Richard
Blair
Mr. Spindler
St. Mary’s Catholic Church
ADA of
Alo
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