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State billboards push wildlife checkoff plan rollout
Wisconsin Department of Natural Resources uses 100 donated billboards in major cities to promote the Endangered Resources Checkoff on 1984 tax returns. Laurel Steffes coordinated production. survey showed 42 percent of taxpayers unaware of the fund, which funds nongame plant and animal protection. The 100 displays span cities with a combined population of 2.41 million, featuring locations in Eau Claire La Crosse Marinette Green Bay Appleton Oshkosh Manitowoc Wausau Stevens Point Superior Madison Janesville Beloit Fond du Lac Sheboygan Milwaukee Racine and Kenosha.
MENTIONED IN THIS ARTICLE
Department of Natural Resources
DNR
Wisconsin Outdoor Advertising
Laurel Steffes
Wisconsin
State
Endangered Resources Fund
Eau Claire
la Crosse
Marinette
Green Bay
Appleton
Oshkosh
Manitowoc
Wausau
Stevens Point
Superior
Madison
Janesville
Beloit
Fond du Lac
Sheboygan
Milwaukee
Racine
Kenosha