Home Appliance Center defies online shift in Cedar Rapids
In Cedar Rapids, Home Appliance Center Fortifies position as Sears exits Whirlpool brands. Craig Knapp notes online planning shifts but customers still visit stores to inspect and buy. HGTV fuels style trends while shoppers use the web for planning before in-store purchases.
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Knapp Family Runs Cedar Rapids Home Appliance Center
The Knapp family operates Home Appliance Center at 550 Oakland Rd NE Cedar Rapids. Owner Craig Knapp notes a shift to larger and smarter appliances with black stainless finishes and advanced controls as contractors and remodelers drive demand. Family staff include his brother Steve and two sons along with his wife, keeping operations in the family.
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