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Newspaper
Cedar Rapids Gazette
Location
Cedar Rapids, Iowa, United States of America
Date
Nov 14, 1965
Page
19
Procter and Gamble introduces Bold, a heavy duty detergent with power granules in blue and green. The campaign touts stains and colors, claiming whiter whites and brighter reds greens stripes and blacks, and notes a Good Housekeeping Guaranty Seal.
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