Smells and Odors Drive New Business Frontiers
Odor impacts are expanding into mainstream commerce with fragrance firms and scent driven marketing. Polak and Schwarz leads in fragrance and flavor bases while emulating uses from used cars to clothing, ads, and consumer goods showing scents boost sales and brand appeal.
MENTIONED IN THIS ARTICLE
Polak and Schwarz, Inc
Producets Holland
Emanuel Voss
Culver City
Voss
Polak and
Schwarz
Associated Press News
Milady
Retail Credit Assn Speaker to Address Cedar Rapids Meeting
Leonard Berry educational director and assistant secretary of the National Retail Credit Association will speak before the Cedar Rapids Retail Credit Association Monday at the Sheraton Montrose hotel. His topic is Credit Department Salesmanship with a social hour at 5 30 p.m. and dinner at 6 15 p.m. Berry formerly worked as credit manager for B Forman Company Rochester NY 1926 to 1948 and as personnel director until 1949. He has led business communication clinics in major cities and authored several works.
MENTIONED IN THIS ARTICLE
National Retail Credit Association
Cedar Rapids Retail Credit Association
Sheraton-Montrose
Leonard Berry
Credit Department
Berry
B. Forman Company
Rochester
N.Y
Coupon Promises Backfire as Student Demands Free Car
In Norman Oklahoma an Oklahoma student used a campus ad offering ten dollar coupons on used cars to collect 150 coupons and demand a $1,500 car for free. The dealership refused and the student left empty handed.
MENTIONED IN THIS ARTICLE
Norman
Okla
University of Oklahoma
California’s Ide adobe home near Red Bluff described
In Red Bluff California a historic monument lies two miles north housing the adobe home of Gen William B Ide the first and only president of the California Republic. The landmark spot draws attention as a noteworthy state monument preserved from the era of the short lived California Republic.
MENTIONED IN THIS ARTICLE
Red Bluff
Calif
California
California Republic
William B. Ide
Linn Teachers To Hear Jonson at Linn Education Association
Kenneth L. Jonson of the Iowa State Education Association will address Linn teachers in Cedar Rapids at 7 30 p m in the Grant Wood room of McKinley high school. He discusses teaching as a creative life and the current need for teachers and career rewards.
MENTIONED IN THIS ARTICLE
Kenneth L. Jonson
Iowa State Education Association
Cedar Rapids
Linn Education Association
Grant Wood
McKinley High School
Jonson
Desert Sheik Plans Jordan's First Brewery Near Amman
Fayek Abu Jaber, a 23 year old Jordanian desert sheik, moves to establish a limited company with Abu Jaber family and Amstel of Amsterdam to build a brewery in Amman. Dutch experts confirm barley suitable for beer as Bedouin laborers run farms on the 1250 acre estate.
MENTIONED IN THIS ARTICLE
Amman
Ins
Saudi
Arabia
Fayek Abu Jaber
Fayek
Jordan
Abu Jaber
Jordanian Desert
Amstel Company
Amsterdam
The
Abu Jabers
Welcome Santa Show to Feature Clown Be-Bop
Be-Bop the clown returns for the 1956 Welcome Santa shows in Cedar Rapids November 23 at Memorial Coliseum. Four shows run morning and afternoon with Be-Bop and Santa Claus greeting Eastern Iowa youngsters. no admission charge. Sponsored by the Cedar Rapids Junior Chamber and Retail Merchants bureau of the Chamber.
MENTIONED IN THIS ARTICLE
Be-Bop
Memorial Coliseum
Jack Belgren
Cedar Rapids
Belgren
Iowa
Santa Claus
Fire from shorted fridge motor scorches Illinois drug store
A drug store in Robinson Illinois was set ablaze by a short circuited refrigerator motor. The fire was discovered the next morning after heat melted a water faucet gasket and stopped by itself.
Also Mentioned on This Page
Hal McClure
OS Angeles
Odor
United States
Industrial Challenge
U. S
Vwe
Simez
Eres
APN
Joe Cunningham
Retail Credit Assn. Speaker
New York
England
Linn
K. L. Jonson
Leopold
Cambord
Alec Kitroeff
Fahed
Chamber of Commerce and the Retail Merchants Bureau of the Chamber
Modern Appliance CO
Dial EM