Money's Worth: Consumer Behavior Science Emerges
Sylvia Porter discusses motivational research, now a true science guiding buying decisions. She notes how firms like the Institute for Motivational Research study hidden motives, with findings on cigaret ads, product packaging, and the shift to consumer choice as a powerful market force.
MENTIONED IN THIS ARTICLE
New York
America
What Do You Want Lord That I May Receive My Sight
The piece contrasts consumer motives with a Biblical moment where two blind men ask Jesus for sight. It urges readers to examine their own desires during Lent and seek spiritual insight to contribute to others and God.
MENTIONED IN THIS ARTICLE
Mr. America
America
Institute For Motivational Research
Jesus
Jerusalem
Beggars Draw Tiny Crowd in Minor Street Scene
A small gathering watches a pair of beggars as passersby show little interest. The scene underscores limited public attention to minor street characters.
Humble Folk Question Authority in Hidden Light
A historical note records humble folk rebuking authorities while seeking new light and sharper vision. The fragment hints at tension between tradition and reform without naming persons or places.
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