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Newspaper
Cedar Rapids Gazette
Location
Cedar Rapids, Iowa, United States of America
Date
Feb 14, 1966
Page
13
An advertisement touts a plan for people over forty focusing on hospitalization protection. It promises extra cash directly to the policyholder during hospital stays and markets itself as a novel benefit in this age group.
The ad promotes a low cost 40-PLUS Benefit Plan that pays cash for hospital and household costs, plus up to $10 for an annual physical. It markets two-way protection, allows enrollment by mail, and guarantees policy in force the day enrollment is received. Close deadline is February 20, 1966.
The policy pays $100 weekly from the first day of hospitalization and covers pre existing conditions after two years in force. It also provides worldwide hospital coverage for room and board with exceptions for nursing homes convalescent units and facilities treating TB alcoholism drug addiction or mental disorders.
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