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Newspaper
Cedar Rapids Gazette
Location
Cedar Rapids, Iowa, United States of America
Date
Dec 25, 2002
Page
248
The France family controls NASCAR and ISC with vast equity and influence over tracks, TV money, licensing, and sanctioning fees. The sport sees rising ticket prices and strained budgets as teams seek larger shares, while safety and research programs receive funding from the revenue windfall.
The article portrays NASCAR as a thriving two billion dollar enterprise led by the France brothers Bill Jr and Jim. It notes outside influence from Helton and ISC, driver earnings estimates, and questions about how wealth is shared. It mentions shareholder litigation, pension debates, and the sport's high ticket prices amid growth.
William H G Bill France founded NASCAR in 1948 to organize stock car racing. International Speedway Corp built two superspeedways. The Winston Cup is the top series with Busch and Craftsman Truck as support. 36 races in 2003, many ISC owned tracks. TV deal with Fox and NBC. ratings rose in 2002. Official sites listed.
Lisa Bluder says husband David left a bank vice president post and council seat to be a stay at home father after their first child Hannah. His near death accident in 1997 reinforced their decision as he handles daily family life and supports Lisa’s coaching schedule.
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