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Cedar Rapids Gazette in Cedar Rapids, Iowa

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Newspaper

Cedar Rapids Gazette

Location

Cedar Rapids, Iowa, United States of America

Date

Aug 31, 2003

Page

34

Harley and Honda Battle for U S Motorcycle Share

The Motorcycle Industry Council notes Harley?Davidson trails Honda in the U S market as younger riders and overseas buyers favor fast Japanese sports bikes costing under 15 000. Harley scenes and history, from The Wild One to Easy Rider, shape a rebellious image while management pursues V Rod and Sportster revamps to attract new customers globally.

Honda U.S Motorcycle Industry Council Harley George Miller Houston Easy Rider Bob Simonson William Blair and Co Buell Motorcycle Bleustein

Harley images pop up worldwide in pop culture history

The Harley Davidson image spread globally through film and icons. From the 1947 jacket and the 1953 The Wild One to Evel Knievel’s stunts and Easy Rider’s biker glamor, Harleys became associated with rebellion. Celebrities like Elvis, Bruce Willis, and King Hussein helped shape the brand’s enduring legacy.

Associated Press Harley-Davidson Marlon Brando California Hollister Brando Evel Knievel Snake River Canyon Idaho Peter Fonda Dennis Hopper Jack Nicholson Harley Owners Group Elvis Presley Graceland Memphis Bruce Willis Ea New Museum Jordan King Hussein Vanity Fair Hussein

Harley unveils 2004 models as Sportster redesign peaks

Harley Davidson showcases its 2004 lineup during its 100th anniversary year, including redesigned rubber mounted Sportster family and a V-Rod power cruiser. A limited Screamin Eagle Electra Glide sells for 28595 dollars. Dealers previewed the new bikes after Las Vegas show reveals.

Rick Barrett Milwaukee Journal Sentinel Harley- Davidson Inc Harley Las Vegas Thomas Roderick Dealernews

Also Mentioned on This Page

Harley/Firm Jeffrey Bleustein America American Machine and Foundry Co AMF Willie G. Davidson Milwaukee Mark van Genderen Sportsters Loren Coppock Trueworth Ial Strategies 4Th Ave Cedar Rapids Allied Insurance Ide Insu Robert Allsop John Buchanan Jack Cosgrove Hall of Fame Collins Plaza Hotel & Convention Center the Gazette O Collins
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