Wham-O Faces a Bumpy Future for Beloved Toys
Wham-O once defined the summer toy era with Frisbees and Hula Hoops, thriving after a 1948 start and peak sales near $80 million in 2005. Now under new leaders, the Carson HQ seeks nostalgia-driven revivals, including a Frisbee app, YouTube demos, and festival ambassadorships as it pivots to attract a new generation.
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