Camera trade faces paradox huge film stock short supply
In Cedar Rapids the photo business shows a supply gap despite record film production. Demand soars from returning servicemen, civilian vacation plans, advertising agencies, newspapers, and factories with in-house labs. Shoppers report scarce film and some equipment, while color processes and home color film may rise. Scrapbooks and new emulsion ideas capture wartime demand, with Martin’s prepasted emulsion opening wall murals.