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Newspaper
Bryan Weekly Eagle
Location
Bryan, Texas, United States of America
Date
Jul 10, 1930
Page
3
Montgomery Ward & Co. announces immediate price reductions to align with low commodity costs. The company stresses quality and confidence while inviting customers to buy now with time payment options as part of a broader effort to restore public buying power and trust.
A national institution begins mailing 10,000,000 announcements detailing a new Time Payment offer. Ward Store outlets invite customers to learn full terms. The move aims to boost demand, stimulate factory orders, and broaden customer goodwill amid praise and criticism. Calvin Coolidge referenced in historic note.
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