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Mobil Says Ad Overstates Drilling Risks in TV Spot
Mobil Oil Corp faces questions over a TV ad claiming only one in 60 drilling efforts pay off. Industry data and API figures suggest far higher success, with sources noting the one-in-60 rate applies only to wildcat U.S. exploration and not all wells worldwide.
MENTIONED IN THIS ARTICLE
Jean Hellering
Washington
Mobil
Mobil Oil Corp
Rolcum Institute
J. A. Gillespie
Mobill
Mobile
American Petroleum Institute
Imobil
Doyle Dane Bembach
New York
Mary McCarthy
API
J. Speir Collins
Collins
United States
Mobil Ad
Standard * Oil
California
Standard
Exxon Corp