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Newspaper
Bridgeport Evening Farmer
Location
Bridgeport, Connecticut, United States of America
Date
Jan 06, 1913
Page
11
Massive stock clearout and cash raise drive launches as retiring officer payments and new organization plans are prioritized. Irresistible bargains feature low sale prices on fabrics including stripes and ginghams, linens, damask, and table linens with extensive yardage and sets offered.
In the ladies neckwear department a large lot of Manufacturer's samples offered at sale. Items include bows of marine silk velvet and satin with original retail of 35c to 50c now 16c to 19c each. Lot 2 ranges 25c pieces now 10c to 15c. Some bows originally 15c to 25c now 6c each.
Ladies and children's gloves offered at reduced prices including heavy golf gloves with two clasps in brown and navy. Cashmere gloves in grey and brown flannel lined, originally 50c now 29c. Children's golf gloves in red brown and navy, originally 25c now 13c.
Veilings offered in black brown navy and grey in small and large patterns sell for 15c. Chiffon veiling single width in all shades priced at 10c per yard, regular 25c.
Forest Mills Underwear to be discontinued offering marked economies in this make of medium weight underwear in an assortment of styles to be sold out to make room for spring merchandise. Ladies items include corset covers, vests, pants, part wool corset covers, union suits, and fleeced lined vests with significant price reductions across Lot Numbers 4 8 9 and 10.
The Art Goods department lists a broad array of price cuts on stamped pillow tops doilies laundry bags handkerchief cases and embroidery items. Prices range from 6c to 89c with many items halved or reduced significantly from former costs. The note promises more unadvertised stock and emphasizes limited space.
I J Cohen becomes president succeeding Charles Gelman who recently bought the department store. Cohen comes from the largest department store in America where he spent six years in major merchandising and has twenty one years in the trade. His move to Laborde Gelman Co is expected to boost the thriving business with his experience and leadership.
Advertises Earlington and Monarch coat shirts with attached cuffs in all sizes and colors. Regular price 1.00, sale 69c. Also, many shirts once 59c and 9c are reduced to 44c.
Plain white and colored shirts offer at 20c for softed shirts with cuffs. Madras shirts with collars 1.29. Soft shirts with silk Madras bosoms drop from 59c and 49c to 29c. Sweaters originally 73c and 98c now 29c. Sale features various shirt and sweater items at deep discounts.
Neckwear sale offers four-in-hands in new colors at 39 cents, usual 9 to 69 cents. Odds and ends priced at 5 to 25 cents, to be sold at remarkably low prices.
An assortment of fine heavy pajamas in a variety of colors is priced at $1.00. The sale offers multiple options in modest sizes and styles for budget buyers seeking value.
The retailer discounts remaining underwear stock originally up to 31.00 and 1.50 to 4 percent of price, including plush and fine spring needle ribbed items. The complete 49c underwear line is marked down to 42 cents with colors grey ecru blue ribbed and fleece lined options in double and single breasted styles.
The sale covers men's linen collars mufflers silk hose and embroidered laces with prices cut dramatically. items include 29c collars 49c mufflers 17c phoenix mufflers 14c cotton hose 14c, 5c to 17c embroideries per yard, wide and narrow insertions and flouncings 12 14c per yard, lace edgings 3 12c per yard, and numerous trimmings and braids priced well below regular. sales promote underpricing to clear stock across departments.
A catalog style notice lists flannels and fabrics with varied mill lengths and prices. Items include flannels at 10c yard, sales price 7c. fancy flannels for kimonos in several shades at 12c. Eden flannels at 14c. Eden cloth 14c. Zephyr ginghams mill lengths at 12c. striped shirt pattern designs also at 12c.
An assortment of mill lengths in limited quantities offered at prices below cost of manufacture. Small checked ginghams and figured lawns 7c regular, sale 3c per yard. Colored lawns and figured ducks Madras and cross-bar lawn 9c-10c regular, sale 4c-6c per yard.
Our entire stock of millinery is reduced from regular low prices to sale figures. Velour felt velveteen and plain felt shapes drop to 25c, fancy feathers and trimmings to 1.50 or less, silk shapes to 1.50, ready to wear hats at 1.00, and beaver trimmed hats as low as 1.98. Complete assortment of hair puffs and more on third floor millinery.
A catalog of ladies items including neckwear gloves kerchiefs collars and lawn frills. Items feature slight soiling and discounted sale prices from 7c to 49c with original prices noted for comparison. Includes kid gloves gowns linings pure linen handkerchiefs embroidered collars and laundered collars with decorative eyelet designs.
The advertisement lists Jacquard Waistings patterns and striped designs at sale 14c per yard, Soft White Piles for ladies undergarments at 14c, Fancy Checked Dimities Mill lengths at 10c, Sassette in assorted colors one yard wide at 15c, Mercerised Shirtings 17c, cords 19c, Figured Swises and Lawns 17c, and Piques in striped varieties at 17c.
Burson Hosiery advertised at 19 cents per pair with ribbed tops and spilt soles. Toilet articles include Quality Lady toilet powder and Florabelle soap with sale prices, plus Chateau Violet soaps and Savon soaps offered in boxed sets. Novelties in Tanew department feature beaded bags chains belts and many reduced items.
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