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Newspaper
Big Timber Pioneer
Location
Big Timber, Montana, United States of America
Date
Jun 21, 1923
Page
4
All Montanans will welcome President Harding on his first state visit June 30 and July 1. The president is described as a big man and a worthy head of the nation, with Montana boasting top entertainment during his visit.
A New York debate centers on standardizing a one dollar haircut with tips. The writers fantasize about a future machine that accepts a quarter, cuts the hair, and outputs a neatly clipped head.
The article reviews candidates for Montana's expanded eastern federal judgeship after a law added thirty five new judges. It notes opposition to Fred L. Gibson over bootlegging defense, and mentions Henry L. Myers and Major L. A. Foote as possible choices, while praising Judge George M. Bourquin as current incumbent standard to match.
The first Coca-Cola batch appeared in 1886 with 25 gallons of syrup for 25 dollars. The Wall Street Journal notes the company paid the original owner 20 million dollars in goodwill referencing the brand's reputation.
The article traces how reputation stems from product merit, business practices, and advertising. It cites Coca-Cola turning a $25 sale into a $46 ad bill and $20 million in goodwill, with early ad bets by William Wrigley, L. E. Waterman, Hupp Motor, Barden, and Royal baking powder, emphasizing that advertising seeds growth like fertilizer.
P W Nelson deputy game warden came from Livingston Tuesday evening to visit Mr and Mrs E L Patterson. J E Cameron of Grey Cliff is a Grand guest. Elva Moors Reed Point teacher called on Big Timber friends. Fred H Hathhorn Billing attorney spent last Friday in Big Timber on legal matters. A dance by the Big Timber band is planned for the Fourth inviting all. Mrs J A Elliott Billings visiting her brother Robert Brownlee and family returned home recently. Mr and Mrs A F Chapdelaine former Big Timber residents now Sheridan Mont arrived to visit friends. They are guests.
Lava torrents from Mount Etna devastate Linguaglossa and surrounding villages, with homes and crops burned, ash rains blanketing the countryside, and a lava bed 80 yards wide and 80 feet deep threatening towns. Red Cross units bring aid as evacuations rise and relief funds, including a million lire from the pope, are dispatched.
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