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Berkshire Eagle in Pittsfield, Massachusetts

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This newspaper page contains 15 articles. Subscribers can read the full text of each article.

Newspaper

Berkshire Eagle

Location

Pittsfield, Massachusetts, United States of America

Date

Feb 15, 1964

Page

7

Public shifts toward muted pastels in 1964 color trends

Pittsburg Plate Glass market manager Richard P. Cook notes a shift in interior paint colors as deeper muted pastels rise in popularity. White and light pastels remain strong, but olives, frosted chocolates, and aster blues suggest contemporary decorative interest. More women adopt custom colors via color-mix machines for matched schemes.

Pittsburgh Richard P. Cook Pittsburgh Plate Glass Co Cook

Mount Hermon to Build Three Story Library Addition

Ground breaking for a three story addition to Schauffler Memorial Library at Mount Hermon School is set for Oct. 17. The project aims to expand capacity from 30,000 to 50,000 volumes and add study space for students including a study hall on the second floor and a faculty and staff support area on the third. Construction costs are capped at about 230000 dollars plus 20000 dollars for furnishings with half the budget already secured in gifts as part of the development campaign.

Mount Hermon Schauffler Mount Hermon School Northfield Campbell & Aldrich Boston

Aero Shade Franchised by Customcraft

Aero Shade & Blind Co. at 1040 Lenox Road wins Berkshire County franchise for Customcraft Builders. Vincent Case, Aero Shade vice president, will lead the line and offer a Florida week’s vacation for each complete kitchen installation through June 1.

Aero Shade & Blind Co Lenox Road Berkshire County Vincent Case Aero Shade

Father and Son Take Over Snack Shop

A father and son team Mario Da Silva and Dominic B Da Silva have bought the Snack Slop at 132 South St from Mrs Angelina Marquetti and Louis Marquetti. They now operate 10 p.m. to 5 p.m. and recently left previous jobs at Rosa Restaurant and Italian Importing Co to run the shop.

Mario da Silva Dominic B da Silva Francis Ave South St Angelina Marquetti Louis Marquetti Rosa Restaurant Dominic Italian Importing Co

100 Million Dollars Worth of Progress in Newspapers

A bold claim that American newspaper publishers invest about 100 million dollars annually in new plant and equipment to deliver more news faster. The piece notes changing newspapers and readership, highlighting growth in readers as part of the modernization.

America

Portable air conditioner device eyed for workers

A Savannah River Laboratory development may let individuals carry a small 12 inch six ounce cooling unit. Based on the vortex tube, it produces air 50 to 60 degrees Fahrenheit cooler and aims to serve industrial workers in heat protective gear with masks and suits. The compact device, though limited by early refrigeration tech, could ventilate specialized suits and has potential railroad and aerospace applications.

Washington Atomic Energy Commission Savannah River Laboratory Aiken S.C U.S Commerce Department George Ranque

Newspaper Industry Seeks Faster Delivery Worldwide

The sector faces a multi million dollar challenge to push newspapers to more people with news quicker. A sweeping overhaul aims to speed production and distribution, transforming operations from top to bottom as demand grows beyond 1940 levels.

Instant News Speed Ups Through Data Transmission

The article notes rapid growth in high speed data transmission to newspapers, enabling four times more copy to be delivered. It highlights the obsolescence of expensive equipment within a year and cites rapid casting machines that produce a complete printing plate in 15 seconds. The aim is to shorten the gap from copy receipt to type setting, so news can reach readers minutes after it is received.

Rewa Jhat

The Rise of Faster Presses in Newspapers

The article explains how publishers speed news by running presses longer adding units or installing faster presses. Modern metropolitan presses print up to 70 000 copies per hour versus 50 000 five years ago. Presses remain a newspaper’s largest capital investment, costing about half a million dollars for small papers and more for large dailies.

Newspaper publishers pledge faster news in Easton PA

A statement from Easton Pennsylvania notes the American Newspaper Publishers Association aims to keep newspapers at the forefront by delivering news more rapidly and fully to readers, signaling ongoing commitment to timeliness and completeness.

Easton Pennsylvania American Newspaper Publishers Association

Faster news typesetting boosts in newsroom plants

In newspapers the process from newsroom to type speeds up as metal type machines now punch twice as fast as before. Automation via computer typesetting promises even greater gains by doubling current output, accelerating how quickly news reaches readers.

New Cabinets Emphasize Safety in Bathrooms

Modern medicine cabinets add safety by featuring locks and dedicated compartments for dangerous medicines to keep them from children. Producers highlight mirrors, lighting, and extra storage, with placement above the lavatory to minimize access.

Newspaper Mail Room Becomes Automated Process

The article describes the mail room of a newspaper converting from slow hand work to automated systems. Conveyors move papers from presses, high speed equipment wraps and ties bundles, and feeds them to trucks. It highlights the significant efficiency gains and a future of rapid distribution.

ANPA Research Center Drives Newsprint Technological Boom

The ANPA Research Center advances a multi million dollar laboratory role in the newspaper technology surge. Projects include improved printing quality faster engraving and true color with further breakthroughs anticipated.

Anpa Research Center

Future of newspapers through satellites and inks

The article discusses upcoming advances in color reproduction and sharper printing for newspapers, new inks tested by chemistry researchers, and a static electricity printing principle from a university center. It envisions space satellites like Telstar and Relay delivering pictures and news instantly worldwide, promising dramatic efficiency gains for readers and the industry.

Telstar Relay

Also Mentioned on This Page

Alton Home Supply CO Walton Es Seo E Sas Bete Te Montclair Walton Sea the Walton Cold Dick March East ST Hiere Carr Hardware CO North St Customcraft W. J. Lynch W. J. Lynch Paint Center Father and Son First National Stores S&h ESSO Gull J. W. Gull Oil & Coal CO West Housatonic St Oor Recevene Association Newspaper Information Service Se Third Averss New York Jin, Y
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