Renewed Sponsor Interest Signals Brighter TV Next Season
The article notes renewed sponsor interest in quality TV production for next season. George Schaefer plans to produce Hallmark Hall of Fame six-shows with higher control and literary content, while Mort Green at a cosmetics firm outlines an innovative 90-minute variety show. The pieces point to a trend back to New York originations and a more prestige driven fall lineup.
MENTIONED IN THIS ARTICLE
George Schaefer
New Compass Productions
Hallmark Hall of Fame
Schaefer
Hallmark
New York
Mort Green
Green
Revlon
Playhouse 9
Goodman Ace
Playhouse 90
Hollywood
NBC
Ford
Vincent Price Takes Lead In New Horror Project
Hollywood star Vincent Price, famed for chilling roles, discusses making money over critical praise while promoting The Tingler and reflecting on his film career from House of Wax to The Bat. He cites horror films as appealing releases and notes audience fatigue with purely arty pictures. Groucho Marx will appear on Dr. Bergen Evans' Last Word on June 21.
MENTIONED IN THIS ARTICLE
Vincent Price
Hollywood
Price
AP Photofax
House of Wax
Warner Broth
20Th Century-Fox
Haunted Hill
Mame
Shaggy Dog
Groucho Marx
Bergen Evans
Well-to-do George Hamilton Breaks Into Movie Stardom
Hollywood reports tell how George Hamilton, a Palm Beach socialite with a troubled youth and countered accent, rose to fame after starring in Crime and Punishment USA. MGM noticed his potential and signed him, sending for him from Venezuela where he was vacationing. He now owns a Rolls Royce and a five bedroom Florida home.
MENTIONED IN THIS ARTICLE
Hollywood
Horatio Alger
George Hamilton
Palm Beach
Fla
George
Memphis
Tenn
New York
Palm Beach High School
Florida
USA
UCLA
Terry
Dennis Sanders
MGM
Venezuela
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