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Newspaper
Athena Press
Location
Athena, Oregon, United States of America
Date
Feb 19, 1904
Page
4
A store announces its fourth annual clearance to clear winter stock and make room for spring and summer goods. The ad promises marked reductions across lines to free money for new spring merchandise and urges shoppers not to miss the opportunity of a splendid assortment of seasonable merchandise.
A local retailer proclaims a storewide clearance offering deep discounts on winter necessities. Shoppers are urged to come early as stock is opened and prices are set to move, with emphasis on value and rapid purchases.
Old catalog style items describe a sale on ladies shirt waists and undergarments including satin mercerized textiles, silks, taffeta, and broad ranges of colors. Several price points are shown with regular and sale prices, plus knit hose and union suits in cream or white. The text reflects a promotional shop display of garments and fabric at discount.
The American Lady corsets include the long waisted model reduced from 1.00 to 80c and Lot No. 82 a good fitter short waist from 1.25 to 0c. Lot No. 2100 S-hook and 4-hook corsets offer good wear and are priced at 40c.
Our store presents deep discounts on men's women's and children's shoes with many styles. Ladies fine kid shoes slashed from 9.95 to 2.75 and other prices from 3.00 to 1.00. men's and boys shoes reduced. comforters and blankets cut from 10-4 cotton to 0.40, 12-4 to 1.25, 11-4 to 0.65, and all wool blankets from 5.00 to 3.75 or 4.50 to 3.60, plus best comforts for 1.00.
Ads offer Silesia fabrics in many colors with heavy discounts. Mentions 100 Silesia 12 ge Silesia 16¢ Silesia and 180 on MSc Silesia plus Cam brics. Nearby Silke items also advertised at bargain prices. Targeted shoppers urged to buy now for good values.
Laces in all grades reduced with 500 yards at 8c per yard and Valencines at 2c per yard. Torchon linen lace 4 to 6 inches wide at de. Pillow Casing lace at de. Athena shop offers one of the largest embroideries assortments in fine grades, narrowed from over 500 yards previously sold at 10c and 1% to 7c sale price. All embroideries cut down accordingly.
Regular prices collapse on Lustre Thread Darning Cotton and Knitting Cotton as sale items. Finishing Braids Hair Pins and Brushes are marked down. Linen and Damask pieces cut to low sale prices. Towels and Huck towels heavily reduced. French Ginghams slashed from 12 16 to 10 2 and other cotton goods displayed as one great snap.
Retailer advertises heavy markdowns on men’s winter gloves, boys and Norfolk suits, and slippers. Regular prices cut to low sale figures with multiple item examples and deep discounts emphasized to close stock.
A local ad lists suit reductions with regular prices of 12.50, 10.00, 7.50 and 5.00, now sale prices 9.00, 6.50, 5.00 and 3.50 respectively, highlighting substantial savings across sizes and styles.
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