Models Unlimited shows off unusual advertising models
Pittsburgh agency Models Unlimited creates campaigns with unconventional models including a 300 pound woman and a family of three, charging clients for photo shoots and commissions. The piece notes the firm’s methods, pricing, and examples like Marcia and the Chess family, highlighting the era’s push for average looks in advertising.
MENTIONED IN THIS ARTICLE
Pittsburgh
UPI
Models Unlimited
Peta Tambellini
Bernie Dunn
Marcia
Tambellini
Tarmbelli
Ido Creto
Carl
Mary Chess
Chess
Harrisburg
Hone
Target .22 cartridges checked at Qmark plant Lewiston
Linda Kime conducts final inspection of high powered .22 rim fire sport ing cartridges at the Qmark plant in Lewiston Idaho before packing. The firm cites more leisure time among consumers as boosting sales while the sport of target phoning expands in the union.
MENTIONED IN THIS ARTICLE
Linda Kime
Qmark
Lewiston
Idaho
Business question box answers wage raise and training ROI
A column offering guidance on raising an employee's salary for expanded duties and on measuring training return on investment. It advises documenting position changes and external pay norms, and suggests a controlled field experiment to evaluate training impact and justify budgets.
MENTIONED IN THIS ARTICLE
BQB
Pitase Two
Man & Manager, Inc
Yur
Pear
Newspapers Lead Ads With Fast Results says Hicks & Greist
Charles V. Skoog of Hicks & Greist cites newspapers as fastest medium for ad tests and proof of effectiveness. He argues newspapers deliver quick responses, concentrated reach, and democratic value, outpacing magazines and TV for speed and staying power.
MENTIONED IN THIS ARTICLE
Iwehand
Doug Sorting
Tambellini
Émnonthok Maxine Abramovich
Nancy Greamak
University of Pittsburgh
Dave Hummer
Tamberlin
Doday
Skoog
Saturday Evening Post
Look
Pension funds drive Wall Street trading boom
Money managers scramble for pension fund action as institutional investors control vast assets. In 1971 pension funds bought and held billions in stocks, while mutual funds posted weak purchases, highlighting a shifting power in the market and rising demand for pension money among brokers and bankers.
MENTIONED IN THIS ARTICLE
Charles J. Elia
Wall Street
U.S
Institutional Petlerna
Muqual
Fife
Securities and Schange Commission
SEC
Week gains lift New York stocks on easing tensions
The week saw sharp market gains as fears of a So viet Union confrontation eased after Nixon steps against North Vietnam. The Dow rose 19.61 to 961.54, the S&P 500 up 2.60 to 108.93, and the NYSE composite up 0.35 to 80.54. Investors welcomed Moscow restraint and favorable profit, output, and trade data, though some cautioned about over-optimism ahead of Nixon’s Moscow trip. Volume rose to 78.2 million shares with American Telephone & Telegraph, Gulf Oil, and Federal National Mortgage leading.
MENTIONED IN THIS ARTICLE
McGovern
Wallace
Meany
Johnson
Vietnam
Ruth
Washington
New York
UPI
Soviet Union
Nixon
North Vietnam
Handard & Poor
New York Stock Exchange
William Nelson
Moodys Investors Service
Moscow
American Telephone & Telegraph
Gulf Oil
Federal National Mortgage
Also Mentioned on This Page
Business
Virgil Salera
Agency
Tam
Exec
Charles V. Skoog
Hicks & Greist, Inc
Famarreny
Skovg
Tre
Dow Jones
Leo Lancer
Brun
Sartorius & Co
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