Obama Ad Spending Soars in Early Battleground Push
President Obama has spent nearly 100 million on TV ads in key battlegrounds led by Ohio Florida and Virginia as his campaign aims to frame the race against Romney as a clear choice. The latest spot portrays Romney with an off key rendition of America the Beautiful highlighting job outsources and overseas investments while both campaigns prepare to outspend in the fall.
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Beyond the economy smaller issues may sway voters
The race between Barack Obama and Mitt Romney could hinge on micro-targeted issues beyond the economy such as health care immigration education abortion and gun rights. Analysts note Obama may hold an edge by delivering to key Democratic blocs while campaigns target voters with tailored messages.
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