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Star Wars Opens in China Amid Avatar Competition
The Star Wars The Force Awakens opens in China to potential competition with Avatar as the global box office leader. International totals reach 1.6 billion dollars, with analysts noting China’s younger familiarity and growing theater base. China may surpass North America as the largest market as early as next year.
MENTIONED IN THIS ARTICLE
Avatar
James Cameron
Richard Huang
Nomura Securities
China
North America